Working with the Home Office, The Department for Digital, Culture, Media & Sports (DCMS) has today published it’s joint ‘Online Harms White Paper’ – outlining the UK government’s intent on better monitoring and regulating all UK digital enterprises. Propositioned last May, the UK government intends to put forward a ‘duty of care mandate’ for all technology/digital incumbents ensuring consumer safety …
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BetVictor on the hunt for ‘its next face of horse racing’
BetVictor has announced that they’re conducting a nationwide search to find “its next face of horse racing”, to complement the operator’s continual expansion to its sponsorship and media portfolios. Sold as the “dream role for racing fans”, applicants will be in with the chance to represent the betting operator at race meetings throughout the year, taking part in live interviews …
Read More »Unibet falls foul with ‘sponsored’ Henderson tweet
The Advertising Standards Authority (ASA) has ruled that a tweet from the account of horseracing trainer Nicky Henderson promoting one of his blogs on Unibet’s content site did not qualify as ‘editorial content’ and should have been marked as a sponsored marketing communication. The tweet, posted on 27 October, stated: “We’re underway with the jumps and my exclusive @unibet blog is now ready …
Read More »Aaron Duckmanton: Grabyo – What you don’t know about video!
Marketing in disrupted times, all sectors appear to have fallen in love with video. Yet it remains a tentative marketing vertical for betting incumbents. Aaron Duckmanton, Head Of Marketing & Content at real-time video editing technology Grabyo, puts the industry straight on Video dynamics… Pay attention, please! __________________ SBC: Hi Aaron, thanks for the interview. As a medium, how has …
Read More »Football aficionado Balague takes up role with Football Index
High-profile football pundit, author and journalist Guillem Balague has joined Football Index as a brand ambassador for the football trading platform. Balague will host trader events and produce regular, exclusive blogs and videos for the platform, which gives users the ability to buy, sell and build a portfolio of players. It is hoped that Football Index’s collaboration with Balague will …
Read More »Algosport announces BetBuilder extension ahead of #bosweek
Industry algorithm specialist Algosport has extended its BetBuilder product to accommodate in-play, cash-out and edit-your-bet functionality. As well as football, it will also be available on the new tennis, snooker and handball products. BetBuilder seeks to automate the ‘Request-a-Bet’ functionality that is manually operated by bookmakers via Twitter. Proving to be a hit over the World Cup, Algosport is now extending this …
Read More »Sky Bet launches new ‘Group Betting’ functionality
Online bookmaker Sky Bet has announced the launch of its new feature ‘Group Betting’, allowing its customer to form ‘community accumulators’. ‘The concept is for a group of friends to create a Group in which they build a Group Bet (Accumulator) by each member of the group making one selection each’ details Sky Bet in its product release. When the …
Read More »SBC Events hits the bullseye with Betting on Sports Week agenda
The CEO of the Professional Darts Corporation (PDC), the Chief Legal Officer of the PGA Tour and a five-time snooker World Champion will join the strongest lineup of speakers the sports betting industry has ever seen. The PDC’s Matt Porter, Len Brown from the PGA Tour and Ronnie O’Sullivan were just three of the names that caught the eye as …
Read More »The World Cup’s Finest with Pinnacle’s Benjamin Cronin
In The World Cup’s Finest we ask various individuals to delve into their own personal history of football’s quadrennial showpiece extravaganza, selecting a number of favourites as well as revealing what is their very first World Cup memory. Relive the 1998-2010 World Cup era with Pinnacle’s Content and Social Media Manager Benjamin Cronin, who goes on a journey from his …
Read More »6 of the Best – Kambi’s Mattias Eriksson
This week’s 6 of the Best gives the readers on SBC News an insight into the life of Mattias Eriksson, the newly appointed Chief Product Officer at Kambi. Keep reading to find out more about Eriksson, formerly Director of Business Development and Innovation at Svenska Spel, including which album changed his “exploration of music”, and what book he describes as lifelike …
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