Xtremepush descended onto the show floor at SBC Summit Lisbon to sing the praises of its One Solution CRM marketing solution. Speaking to Callum Williams, Senior Journalist for Payment Expert, the company’s Co-founder and CEO, Tommy Kearns, explained that the ambition of One Solution is to create “human-level personalisation” at scale. “One Solution is being able to login to a …
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Catching up with Xtremepush at SBC Summit North America, Joe Streeter of CasinoBeats met with the company’s co-founders to try and find out more about its latest ventures. Tommy Kearns, CEO and Co-Founder of Xtremepush, shared details around the company’s new vision looking into the future and shared observations on the company’s successful trajectory eight years after establishment. “We’ve had …
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Xtremepush has launched its InfinityAI solution for predicting player behaviour. The provider has described the release – unveiled at this week’s SBC Summit North America 2024 in New Jersey – as a ‘game-changer’. InfinityAI ushers in a new era of AI through predictive modelling that offers superior performance, transparency and control, the company explained. Tommy Kearns, CEO of Xtremepush, commented: …
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Xtremepush has confirmed the appointment of Morten Tonnesen as Chief Growth Officer (CGO) of iGaming’s leading supplier of customised CRM solutions and marketing campaign optimisation services. An expert in all disciplines related to customer engagement, Tonnesen is a seasoned iGaming executive having led global marketing units for PokerStars (2011–2017). Of distinction, Tonnesen has further served as CEO and Co-Founder of …
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Xtremepush, the leading CRM and loyalty marketing solution, is set to lift the lid on its groundbreaking new AI solution at ICE London, which promises to put the power of machine learning in the hands of operators. Built to bolster Xtremepush’s existing intelligence studio offering, the solution comprises a powerful toolkit that takes player data and turns it into predictive …
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Tommy Kearns, CEO of Xtremepush, reflects on the firm’s recent purchase of Thunderbite, the importance of a unified player journey and how the standard sports betting app doesn’t quite cut it anymore. Firstly, are you able to tell us more about the acquisition of Thunderbite and its significance on the igaming industry? The acquisition of Thunderbite by Xtremepush opens up …
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Xtremepush has announced that it will add new gamification and customer loyalty services to its omnichannel marketing platform by acquiring Thunderbite. The firms “agreed a deal last week” which will see Xtremepush, recognised as the leading live engagement and personalisation platform for igaming operators acquire Thunderbite outright and its related tech and IPs. Moving forward, Xtremepush will integrate Thunderbite to …
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Xtremepush has confirmed this week that it will work alongside Playtech to enhance player communications for users of both solutions. Through the player engagement partnership, companies using both the Playtech software and the Xtremepush platform will benefit from access to “advanced personalisation and segmentation” functionalities. This includes personalised, real-time messaging across email, SMS, push notifications and a range of other …
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Xtremepush has announced that it has merged the gamification technology of Thunderbite with its flagship customer data and optimisation platform. The partnership will allow Xtremepush clients to optimise their customer engagement by providing real-time rewards and incentives based on specific campaign triggers. Further benefits will see Xtremepush platform enhanced with Thunderbite tools and utilities to drive customer engagement using push …
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Customer data and engagement platform solution provider Xtremepush and igaming platform developer Strive Gaming have announced the formation of a new partnership this week with a keen focus on enhancing their North American presence. The new collaboration leverages Strive’s modern and scalable player platform, encompassing its Infinity flexible rules engine and Xtremepush’s customer data and engagement platform capabilities, to deliver …
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