Tag Archives: Sam Houlding

BoyleSports secures sponsorship of Spotlight’s weekly golf show

SBC News BoyleSports secures sponsorship of Spotlight’s weekly golf show

Spotlight Sports Group (SSG) and BoyleSports have announced a new partnership, which will see the Irish operator act as title sponsor of the content and media company’s weekly golf programme.  BoyleSports sponsorship of The Sweet Spot will see its branding featured on each weekly show, which features ‘golf gurus’ discussing betting options and markets on the sport, covering tournaments such …

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Spotlight Sports Group partners with Paddy Power for Cheltenham showcase

SBC News Spotlight Sports Group partners with Paddy Power for Cheltenham showcase

Spotlight Sports Group will bolster its Cheltenham Festival coverage with the launch of a new mini-series in partnership with Paddy Power. The live daily show, which will be named Good Morning Cheltenham, will be presented by Racing Post’s David Jennings – who will be joined by a number of guests including Paul Kealy, Mick Fitzgerald, Matt Chapman and Paddy Power. …

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Spotlight Sports Group expands Asian footprint with Sky City

SBC News Spotlight Sports Group expands Asian footprint with Sky City

Sky City has become the latest company to partner with Spotlight Sports Group in a deal which will strengthen the latter’s presence within the Asian market. The agreement, which is due to start in Q2 2022, will see Spotlight Sports Group build and manage specialist platforms for Sky City’s digital audiences via its turnkey technology, powered by proprietary data sets, …

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SSG expands multi-event content partnership with Betfair

SBC News SSG expands multi-event content partnership with Betfair

Spotlight Sports Group (SSG) and Betfair have extended and expanded their existing partnership centred around the provision of horse racing video content.  Covering multiple events throughout 2022, including the upcoming Cheltenham Festival, Grand National and July’s Royal Ascot, the agreement will see SSG supply Betfair with its Racing Post Live programme.  Included in this offering are live reactions from racing …

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Spotlight Sports Group ‘Upping the Ante’ with extended bet365 video deal

bet365

An extended video deal between Spotlight Sports Group and bet365 will see the Stoke-based betting and gaming operator retain exclusive sponsorship of the Cheltenham Festival series, ‘Upping the Ante’, hosted by Racing Post’s David Jennings and Gavin Lynch. In addition to the successful Cheltenham series, bet365 will also continue as exclusive sponsor of ‘What A Shout’ – a weekly Friday …

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Spotlight Sports Group launches new Superfeed content engine

Superfeed

Spotlight Sports Group has launched Superfeed, a feed of sports betting editorial and data covering all four major US sports and leading racing content from Racing Post. Superfeed was designed to incorporate Spotlight Sports Group’s vast array of content into one product, delivering expert sports betting editorial and data in over 70 languages via a full API integration or through …

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Spotlight Sports Group ramps up Cheltenham excitement with Coral mini-series

Spotlight Sports Group ramps up Cheltenham excitement with Coral mini-series

In the run up to this year’s Cheltenham Festival, Spotlight Sports Group and Coral have teamed up to produce a new cinematic mini-series.  The mini-series, entitled ‘My Festival’, will consist of five cinematic features with insights from Coral ambassadors Colin Tizzard, Tom Scudamore and Chris Hughes. Sam Houlding, Spotlight Sports Group Chief Commercial Officer, said: “We are excited to be …

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Spotlight Sports Group names Sam Houlding as new CCO

SBC News Spotlight Sports Group names Sam Houlding as new CCO

Spotlight Sports Group has strengthened its senior leadership team after confirming that Sam Houlding will become the new Chief Commercial Officer. Houlding will take over from former Chief Commercial Officer Mike Griffin, who left his role as Chief Revenue Officer of the group on September 30th. Commenting on his new role, Houlding said: “I am thrilled to be taking the …

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Racing Post supports Tote’s ‘Ten to Follow’ return

SBC News Racing Post supports Tote's 'Ten to Follow’ return

Racing Post will help drive audience engagement and interest in a revamped Tote by providing its comprehensive range on content services to operator UK Tote Group, optimising the promotion of the ‘Tote Ten to Follow’ game relaunch. The partnership sees Racing Post provide full support of Tote products and services across print and digital platforms and will supply the pool …

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