Tag Archives: real madrid

OneFootball appoints Denise Parkinson as Global Entertainment Director

Highly experienced executive Denise Parkinson will join digital sports media company OneFootball in the newly established position of Global Entertainment Director. Parkinson has had a distinguished 25 year career in media and will bring great expertise to the company, having held positions as Head of Entertainment at TI Media from September 2019 to December 2020, Entertainment Director at The Telegraph …

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Gerard Piqué takes on Strategic Advisor position at Sorare

Fantasy football operator Sorare has gained a new Strategic Advisor in FC Barcelona and Spanish national team defender Gerard Piqué. Sorare is hopeful that Piqué’s contribution, in addition to the “significant investment” he has made in the company, will help expand its global presence and reach new fan bases across the world. Furthermore Piqué and his new colleagues at Sorare …

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Liverpool and Manchester United in discussions to join new European Premier League

Liverpool and Manchester United are taking part in negotiations to join a new European Super League, according to reports. Earlier this month, the top flight duo were spearheading a campaign, titled ‘Project Bigger Picture’, to reform the Premier League. The new campaign would have axed two teams from the league, giving the ‘big six’ “enhanced voting rights”. However, this was …

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Parimatch aims for highest CIS coverage with new La Liga partnership

Parimatch has secured terms with La Liga to become the official ‘CIS region betting partner’ of Spain’s highest tier of professional football. Agreeing terms on a two-year partnership, Parimatch confirmed that its brand will be displayed (where permitted) across 15 CIS state broadcast of La Liga matchdays. Parimatch’s logo will be showcased to CIS region audiences through the use of 3D …

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Top 50 clubs suffer €751m decline in brand value

The impact of COVID-19 has seen the top 50 most valued football clubs lose around €751m in brand value, according to the latest ‘Brand Finance Football Annual’ report. As a result of the global pandemic, this is the first time in six years brand value by the top 50 clubs has declined. The report suggests that the reasoning for this …

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Marathonbet nets Man City upgrade to become training kit sponsor

Closing 2019, Marathonbet has announced its second major football partnership as the Panserve Ltd online sportsbook subsidiary expands its sponsorship agreement with Premier League champions Manchester City. Upgrading partnership terms, Marathonbet will serve as ‘training kit partner’ of ‘The Citizens’, with the European sportsbook brand appearing on the training shirts for both Manchester City senior men and women’s teams. Expanding its English …

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Marathonbet secures official partnership with Real Madrid

Online bookmaker Marathonbet has been named as the first official Russian partner of Real Madrid after the operator penned a new partnership with the La Liga team.  As part of the agreement, the operator will receive a boost in its exposure across Spain via virtual LED boards in Russian broadcasts of Real Madrid games, which is expected to utilise digital …

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7 football players implicated in Spanish match fixing investigation

An investigation has found up to seven players and a criminal gang guilty of match fixing during a game between Valladolid and Valencia, with a number of matches investigated during the 2016-2017 and 2017-2018 seasons. The match between two-goal win over Valladolid landed Valencia a spot in the Champions League for the next season. However, both goals in the tie …

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Codere places responsibility at the forefront of Real Madrid renewal  

Issuing a market update, Spanish gambling firm Grupo Codere SA informs that it will continue to serve as ‘official betting partner’ of Real Madrid FC until the end of the 2020/21 European football season. Bolsa Madrid gambling group Codere has served as Real Madrid betting partner since 2016, representing Codere’s biggest marketing commitment. The Spanish betting group has previously used …

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6 of the Best – Betano & Stoiximan’s Panos Konstantopoulos

Blonk 6OTB

This week’s 6 of the Best comes from Panos Konstantopoulos, Chief Marketing Officer at Betano and Stoiximan. Keep reading to discover the joys of a Madrid derby gracing the Champions League final, an oldie but a goodie of a movie choice and best bet difficulties. Best Holiday: It will have to be the very first holidays with our newborn twins, …

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