The Professional Darts Corporation (PDC) has ended the 20-year run of bookmakers title sponsoring its flagship World Darts Championship. On Monday, Matchroom Sports – the event organiser of the PDC – confirmed that online car buying platform Cazoo would replace William Hill as title sponsor of the World Darts Championship in 2023. The sponsorship forms part of a comprehensive multi-year …
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PDC trebles BoyleSports sponsorship of World Grand Prix
The Professional Darts Corporation (PDC) has agreed that its World Grand Prix will come under the title sponsorship of BoyleSports for another three years. The Irish bookmaker continues its target of increasing brand visibility across the tournament, following on from its original collaboration in 2019 – a year that saw Michael Van Gerwin win his fifth title. Aiming for a …
Read More »Abelson turns up the power for Low6 darts betting app
Abelson Info will provide the darts data for ‘PDC Picks’, a pool betting app launched by Low6 just ahead of the PDC Darts Home Tour. The agreement will allow Low6 to expand the range of games available on PDC Picks, while Abelson will also supply data for the developer’s ‘Low 6 Picks’ football and racing app. Announcing the deal, Abelson’s …
Read More »Stats Perform locks up ‘Big May’ by adding esports and darts content
Stats Perform has significantly expanded its betting-related content to help bookmaker clients navigate lockdown complexities, facing the global downturn in live sports content. The sports-tech innovation studio detailed that it will amplify its Watch&Bet service for bookmakers by adding new esports and PDC Darts programming. Securing a partnership with leading pro-esports organisation BLAST, Watch&Bet will showcase the popular BLAST CS:GO …
Read More »Betfred seals record PDC World Matchplay sponsorship
Professional darts association the PDC, has confirmed Betfred as the ‘official title sponsor’ for its ‘PDC World Matchplay’ tournament. Held every July at the Winter Gardens in Blackpool (Lancashire), the World Matchplay tournament is the PDC’s second longest running pro darts event (first staged 1994) Confirming Betfred as title sponsor for the next three years, the PDC states that from …
Read More »Delegates give overwhelming support to Betting on Sports
More than 90% of visitors to last month’s biggest ever Betting on Sports conference rated its networking opportunities as either very good or excellent. This came from a survey made available to the 2,500 registered delegates for #bosweek, which also found considerable praise for the party locations, speaker lineup and conference app, as well as the presence of so many …
Read More »Betting on Sports Week welcomes 250 expert speakers to Olympia London
Betting on Sports Week will present no fewer than 250 thought leaders, innovators and decision makers gathered from the sports betting, esports, casino, affiliates, media and sports sectors. The speakers will all play an integral role in making this year’s Betting on Sports conference the biggest and best on record, with the event taking place from 18-21 September at London’s …
Read More »SBC Events hits the bullseye with Betting on Sports Week agenda
The CEO of the Professional Darts Corporation (PDC), the Chief Legal Officer of the PGA Tour and a five-time snooker World Champion will join the strongest lineup of speakers the sports betting industry has ever seen. The PDC’s Matt Porter, Len Brown from the PGA Tour and Ronnie O’Sullivan were just three of the names that caught the eye as …
Read More »William Hill commits to extended PDC Darts World Championship
William Hill has reaffirmed its commitment as title sponsor of the Professional Darts Corporation (PDC) World Championship, as the Alexandra Palace held showpiece undergoes record breaking expansion. Extending its contract with darts flagship tournament through to 2022, an increased field of 96 competitors are to battle it out for its largest ever prize pot of £2.5m, which will see the …
Read More »For the Players: Mr Green lines up first darts sponsorship deal
Mr Green will celebrate the launch of its first darts based sponsorship later this month with a series of associated price boosts and social media promotions. The operator has agreed a title sponsorship deal with the Professional Darts Corporation (PDC) for ‘The Mr Green Sport Players Championship Finals’, which takes place in Somerset from 24-26 November. Following a series of …
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