Betting on Sports

Delegates give overwhelming support to Betting on Sports

More than 90% of visitors to last month’s biggest ever Betting on Sports conference rated its networking opportunities as either very good or excellent.

This came from a survey made available to the 2,500 registered delegates for #bosweek, which also found considerable praise for the party locations, speaker lineup and conference app, as well as the presence of so many industry leaders.

In fact, this quantity of high-level and relevant decision makers was picked out as one of the conference’s best bits, which was significant given that 40% of those to complete the survey had never previously attended an SBC-organised event.

Almost all of the sessions rated very well, but there was particularly good feedback for those held as part of the following three tracks – Betting on Americas, Innovation & Technology and the Future of Betting.

In total, there were more than 250 speakers spread across six Betting on Sports tracks, ESI London, AffiliateFEST, SBC Sponsorship Forum and the CasinoBeats Summit.

From this list of 250, Mark Blandford (Sportingbet), Sergey Portnov (Parimatch), Alessandro Fried (BtoBet), Benjie Cherniak (Don Best), Marco Blume (Pinnacle), Jacob Lopez (Optima), Howard Chisholm (Chisholm Bookmakers), Jason Robins (DraftKings) and Jesper Svensson (Betsson) were mentioned as favourite speakers.

Portnov commented: “The Parimatch team had a very productive time during the Betting on Sports Week in London. We were lucky to meet and work with our partners which we only see during your events.

“I’ve been participating in SBC events since you introduced them to the market. Since then our friendship lasts for many years now, and I must admit, I’ve witnessed a transformation from an ambitious project to an industry-changing influencer which SBC is today.

“Moreover, Betting on Sports week is one of the essential high-level industry events which covers a variety of trending topics and gives a rare chance for C-level players to network, get valuable insights, meet new people and partners. And all of that happens in the heart of the betting industry – London, to where I love coming back.”

As part of the agenda, Betting on Sports 2018 also debuted the series of ‘BOS Talks’, which included a session on transforming fan enthusiasm for darts, presented by PDC Chief Executive Matthew Porter, and an overview of betting on golf, delivered by David Miller, Vice President and Assistant General Counsel for the PGA Tour.

Miller said: “Betting on Sports was a productive conference for the PGA TOUR. As sports betting spreads in the United States and opportunities arise worldwide, we were able to present our message to a global audience, further educate ourselves and develop relationships in the industry. The conference solidified for us that there is tremendous potential for golf in the gaming industry.”

Simon Dunne, Chief Marketing Officer at Broadway Gaming, gave his take on the agenda: “Incredible conference. Content was far superior than anything I’ve experienced in my seven years in the Industry. Looking forward to future SBC events!”

Dmitry Starostenkov, EvenBet Gaming CEO, added: “We were among the sponsors for Betting on Sports 2018. The conference is absolutely astonishing. Keeping the high level of speakers and topics, while tremendously growing the audience each year. Keep it going!”

For the first time, SBC Events rolled out its new event planning app, SBC Connect, with feedback showing that those who downloaded the app welcomed the easy access it provided to the conference schedule and maps of the venue, as well as a full list of delegates and sponsors.

Capital city venues Olympia London, Hilton Olympia Hotel and Altitude 360 impressed for facilitating the “right mix of networking, content and business generation”, but special praise was reserved for the closing party at the iconic Natural History Museum.

Described by US gaming stalwart Sue Schneider as “wonderful”, the stunning finale leads perfectly into a big 2019 for SBC Events, which will see the introduction of Betting on Sports Americas (23-25 April), for which Schneider will act as Chief Advisor, as well as the return of Betting on Football (19-22 March) and Betting on Sports next September.

Keith O’Loughlin, SVP for Sportsbook and Platforms at SG Digital, summed up the positive reaction to the event by commenting: “Great few days at Betting on Sports Week with lots of takeaways, networking and fun. Thanks to Andrew McCarron, Rasmus Sojmark and everyone at SBC for putting on a great show!”

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