SBC Events hits the bullseye with Betting on Sports Week agenda

The CEO of the Professional Darts Corporation (PDC), the Chief Legal Officer of the PGA Tour and a five-time snooker World Champion will join the strongest lineup of speakers the sports betting industry has ever seen.

The PDC’s Matt Porter, Len Brown from the PGA Tour and Ronnie O’Sullivan were just three of the names that caught the eye as SBC Events unveiled the full agenda for this year’s Betting on Sports Week, held from 18-21 September at Olympia London.

To download the full Betting on Sports Week agenda, click HERE.

They will both be speaking at Betting on Sports, one of five conferences featuring more than 200 leading speakers. The other four conferences taking place at Olympia are CasinoBeats Summit, ESI London, AffiliateFEST and Sponsorship Forum, while the Natural History Museum will host a lavish ceremony to welcome five inductees into the Sports Betting Hall of Fame.

The Betting on Sports agenda is made up by the following full day tracks – Sport in Focus, Betting on Americas, Future of Betting, Betting on Racing and Innovation & Technology, while there are half day tracks for Betting on Retail and Betting on Regulation.

The speaker lineup also includes Sky Bet CEO Richard Flint, Fortuna CEO Per Widerstrom, Twitter Europe Head of Large Media Gregory Owens, Kindred Head of Sportsbook Erik Bäcklund, Betway Sportsbook Director Jaswant Deol, Stoiximan & Betano Founder and CEO George Daskalakis, Intralot Vice Chairman Constantinos Antonopoulos and Aristeidis Christopoulos, Commercial Director for Panathinaikos B.C.

Running simultaneously to Sport in Focus on Wednesday 19 September will be Innovation & Technology and Betting on Americas, a track thrust into focus by the Supreme Court of the United States’ (SCOTUS) decision to repeal the country’s federal ban on sports betting.

A stand out session on the Betting on Americas track will see Don Best Sports CEO Benjie Cherniak and Keith O’Loughlin – SVP for Sportsbook and Platforms at SG Digital, discussing the ‘Feeding Frenzy’ for operators entering the developing market.

Cherniak said: “Betting On Sports is a leading industry event geared to stakeholders in the global sports betting space.  It is an opportunity to knowledge share with industry peers.”

O’Loughlin added: “I am always delighted to work with SBC and their events. The in-depth knowledge of the betting sector provides a vital forum for discussing the future direction of the industry. Betting on Sports has built itself up to be a key event on our calendar, so we are delighted to get involved with this year’s event as Platinum Sponsor.”

Meanwhile, the CasinoBeats Summit will bring together operators, suppliers and a range of sector visionaries to consider the challenges facing the online casino sector.

Featuring exclusive market data presented exclusively at the event, it will offer industry insight, knowledge sharing and networking opportunities at the heart of the world’s largest regulated online gaming market.

Confirmed CasinoBeats Summit speakers include LeoVegas Casino Director Karolina Pelc, Royal Panda CMO Melvin Ritsema, Funfair.io Founder Jez San, EveryMatrix Co-Founder Stian Hornsletten, AskGamblers General Manager Nikola Teofilovic, Ladbrokes Coral Group Director of Responsible Gambling Graham Weir, Mr Green CEO Jesper Kärrbrink, GoWild CEO Itai Zak and Gaming Realms Founder Simon Collins.

ESI London is a two-day esports business conference run by the team from Esports Insider. Topics will include, among others, brand building, content, law and compliance and the importance of a strong PR strategy for esports.

Affiliate Insider will be hosting the invite-only AffiliateFEST forum with the aim of providing accelerated digital lessons for iGaming affiliate entrepreneurs. Attendees will be able to learn the latest digital strategies from a selection of experienced iGaming experts.

Finally, the SBC Sponsorship Forum will again be hosted by former chief commercial officer of AC Milan, Jaap Kalma. The exclusive invite-only gathering will address opportunities around sports sponsorship, while facilitating direct introductions between sports clubs and gaming operators.

  • For enquiries regarding sponsorship or exhibition opportunities, please contact us on [email protected]
  • Tickets are available at the excellent Early Bird Discount rate HERE.

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