Tag Archives: Freddie Longe

IMG Arena and Euroleague Basketball extend long-standing collaboration

Sports content and technology hub, IMG Arena, has announced an extension of its long-standing partnership with Euroleague Basketball this week, marking a decade of collaboration between both parties.  The deal, which facilitates live streaming rights for the sports betting industry, will also be expanded to capture live game data in stadiums from over 500 matches per season from the Turkish …

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IMG Arena accesses betting data from 19 European football leagues

IMG Arena has been appointed as the official fast betting data partner for 19 European football leagues and 44 competitions. The deal sees the sports content and technology business gain access to live game data in stadiums from around 8500 matches a season and distribute this to sportsbook operators globally. This includes top and lower tiers of domestic leagues, domestic …

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Freddie Longe: IMG ARENA paves the way for new revenue streams

Having recently broadened its Sports Media product portfolio with the launch DP World Tour ShotTracker, it’s busy times for IMG ARENA. Executive VP and Managing Director Freddie Longe took time out to talk about all things IMG ARENA and what lies in store for 2022. Last month saw IMG ARENA launch ShotTracker, a highly-sophisticated new media data product that provides …

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IBIA lauds ‘natural progression’ as IMG Arena joins its ranks

The International Betting Integrity Association (IBIA) has further enhanced its global reach, as sports betting provider and content hub IMG Arena joins its membership. As an associate member of the industry safeguarding and anti-corruption organisation, IMG will collaborate with the multinational body on betting integrity and sports data distribution. IMG is one of the latest companies to join as an …

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IMG Arena and EuroLeague Basketball launch ‘vintage betting product’

IMG Arena and EuroLeague Basketball launch ‘vintage betting product’

IMG Arena has strengthened its product portfolio with the launch of EuroLeague Instant Legends, in collaboration with EuroLeague Basketball. The new product, created by Leap Gaming, will draw upon official ‘vintage footage’ from players over the past 10 years to create instant betting events via randomly grouped clips. “We are extremely proud of our partnership with EuroLeague Basketball,” said Freddie …

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IMG Arena nets Ekstraklasa partnership extension

Sports betting service and content hub IMG Arena has added a multi-year extension to its live-streaming partnership with Poland’s premier football league, the Ekstraklasa. The global deal, which does not include Poland, will allow sports betting operators to benefit from a package of live footage from the league.  Freddie Longe, Executive Vice President and Managing Director of IMG ARENA, said: …

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IMG ARENA pockets WST partnership extension

IMG ARENA

IMG ARENA has added an extension to its live streaming rights agreement with the World Snooker Tour (WST). The extended deal builds on the existing live streaming agreement, now covering a greater number of matches and tournaments on the Tour. Freddie Longe, Executive Vice President and Managing Director of IMG ARENA, said: “This significant extension and expansion of our relationship …

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IMG ARENA enhances basketball offering with LBA deal

Sports betting service and content hub IMG ARENA has boosted its basketball offering after securing the worldwide betting rights for the Lega Società di Pallacanestro Serie A (LBA). In a five-year deal, IMG ARENA will gain the rights for all LBA events, beginning with the recent 50th anniversary of the prestigious Supercoppa won by A|X Armani Exchange Milano. Freddie Longe, …

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IMG Arena nets major media extension with Brazil’s Liga Nacional de Basquete

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Global sports betting content hub and innovation studio, IMG ARENA has confirmed that it has secured a six-season extension to its global live-streaming partnership with  Liga Nacional de Basquete (LNB), Brazil’s highest tier of professional basketball. The new deal covers an increased number of NBB matches and the Copa Super 8. Launched in December 2008, the LNB brought together the …

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IMG ARENA boosts table tennis offering with WTT deal

IMG ARENA has entered into a long-term partnership with World Table Tennis (WTT) which will see the sports betting service and content hub gain worldwide live betting streaming and data rights for WTT events. Under the terms of the agreement, sports betting operators will gain access to content from events organised by WTT, including the World Table Tennis Championships. Freddie …

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