Tag Archives: EuroLeague

Interwetten gains visibility in German basketball with Bayern München

SBC News Interwetten gains visibility in German basketball with Bayern München

Interwetten has been named the platinum betting partner of FC Bayern München Basketball (FCBB) until 2026.  The new deal gives the sports betting provider ‘extensive marketing rights’ across the EuroLeague and Basketball Bundesliga, in addition to other international activations.  Wolfgang Fabian, Founder and Owner of Interwetten, commented: “As an owner-managed company with more than 30 years of tradition, we rely …

Read More »

IMG nets new leadership duo for content production 

SBC News IMG nets new leadership duo for content production 

IMG has announced the dual appointment of Sally Brown and Steve Rudge to lead the development of its multisport content production unit for its global sports portfolio. Announced in the ‘newly created roles’, Brown and Rudge will serve as Vice Presidents and Co-Heads of Multisport Content. “The pair will also be responsible for driving business development and new commercial opportunities, …

Read More »

OlyBet to sponsor EuroLeague Basketball Final Four in Kaunas

SBC News OlyBet to sponsor EuroLeague Basketball Final Four in Kaunas

OlyBet has joined the roster of key partners that will sponsor EuroLeague Basketball’s ‘Final Four’ tournament – the marquee finale of the European basketball season.  Taking place over the weekend of 19-to-21 May, the Final Four will be hosted at  Žalgiris Arena in Kaunas Lithuania, as the four best EuroLeague basketball teams compete to be crowned European champions. Olybet highlighted …

Read More »

Meridianbet nets Serbian champions KK Crvena zvezda in basketball portfolio

SBC News Meridianbet nets Serbian champions KK Crvena zvezda in basketball portfolio

Southeast Europe bookmaker, Meridianbet, has secured an agreement with Serbian basketball team KK Crvena zvezda. Meridianbet branding will be placed on the shirts of the Euroleague side – Serbia’s basketball champions. Meanwhile, the operator has also been given the title of the club’s official betting partner, gaining ‘prominent presence’ at all home games.  “This partnership is a natural fit for …

Read More »

BT and Warner Bros. Discovery’s sports shakeup gets go-ahead from UK watchdog

SBC News BT and Warner Bros. Discovery’s sports shakeup gets go-ahead from UK watchdog

The UK’s Competition and Markets Authority (CMA) has given the go-ahead to BT Group and Warner Bros. Discovery planned sports broadcasting joint venture.  Announced earlier this year, the 50:50 project will result in BT’s BT Sport and Warner Bros. Discovery’s Eurosport UK merged to form a new sports offering for the UK and Irish markets.  Each outlet will initially retain …

Read More »

bwin becomes sponsor of UEFA Europa and Conference Leagues in ground-breaking deal

SBC News bwin becomes sponsor of UEFA Europa and Conference Leagues in ground-breaking deal

Entain’s bwin brand has been named the first official sports betting partner of the UEFA Europa League and UEFA Europa Conference League, strengthening its international sports marketing in Europe. Under the terms of the ‘ground-breaking’ three-year deal, bwin will gain brand visibility across both competitions across broadcast backdrops and in-stadia marketing on perimeter advertising as well as on both tournaments …

Read More »

EuroLeague turns to Genius to maximise live betting data value

SBC News EuroLeague turns to Genius to maximise live betting data value

EuroLeague, Europe’s top-tier of professional basketball, has expanded its existing relationship with Genius Sports to bolster the distribution of its licensed data rights for global sports betting incumbents. Since 2016, Genius Sports has served as the EuroLeague’s principal data collector and distributor for the betting industry. Expanding the Genius Sports service, EuroLeague has confirmed that data from its syndicated tournaments …

Read More »

bwin renews legacy partnership with Euroleague Basketball

SBC News bwin renews legacy partnership with Euroleague Basketball

Euroleague, the most prestigious European club basketball competition has confirmed that GVC Holdings online sportsbook subsidiary bwin will continue to serve as the official betting partner for its Greek, Spanish and Italian match-day coverage. Updating the media, Euroleague confirms that bwin has extended its existing partnership for a further three seasons, with the betting brand securing heightened exposure within Greek …

Read More »

DraftKings steps into the World of live sports streaming

SBC News DraftKings steps into the World of live sports streaming

Sports-tech and media company, DraftKings has announced it is venturing into the world of live sports streaming through its newly-formed partnership with Euroleague Basketball. As a result of the deal, customers will be able to stream selected Turkish Airlines EuroLeague basketball games directly through their DraftKings mobile app, as well as utilising both fantasy contests and live content. The announcement …

Read More »

ESSA agrees integrity partnership with Russian operator Fonbet

SBC News ESSA agrees integrity partnership with Russian operator Fonbet

ESSA has signed an integrity agreement with Russian market operator Fonbet, bringing its membership to 20. The deal continues the organisation’s growth and further bolsters the global market coverage of ESSA’s betting integrity alert and reporting system. Fonbet was the biggest operator in the Russian retail and online market in 2014 with 1180 betting shops (21.4% market share) and 2.5 …

Read More »