Spotlight Sports Group (SSG) has partnered with BoyleSports to deliver a custom-built Cheltenham Festival Content Hub. The ‘Destination Cheltenham’ Content Hub will boast key features that the group has reported as ‘highly successful’ in previous iterations – maintaining an immersive experience for users. Head of B2B Sales at SSG, Daniel Smith, commented: “We’re delighted to undertake our first-ever ‘Destination Cheltenham’ …
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SSG takes Content Hubs ‘to a new level’ for 2024 Euros
Spotlight Sports Group (SSG) has announced a strategic deal with multiple operator partners for the upcoming 2024 Euros. As the technology, content, and media company – specialising in sports betting – builds on the success of its World Cup Content Hubs, the 2024 Euros will now see the Content Hubs feature add-to-betslip functionality, live odds, match previews and outright previews …
Read More »Spotlight powers Sky Bet football content for 23/24 campaign
Sky Betting and Gaming (Sky Bet) is making further use of its partnership with Spotlight Sports Group (SSG) as the Premier League 2023/24 season looms. The sports betting media and content supplier has developed a ‘fully managed betting content hub’ for the Flutter Entertainment sportsbook brand, with the specific goal of supporting Sky Bet’s Fan Hope survey. SSG has a …
Read More »Sky Betting & Gaming ramps up Cheltenham Festival coverage with SSG racing hub
Spotlight Sports Group (SSG) will strengthen Sky Betting and Gaming’s Cheltenham Festival coverage after agreeing to develop and manage a new racing content hub for the operator. This builds upon a similar agreement that the pair signed in 2022. The horseracing content hub will be branded with Sky Bet visuals and feature add-to-betslip functionality, live odds, social share capabilities and …
Read More »SkyBet initiates pre-season prep with Spotlight Sports’ microsite
Laying a foundation for its domestic football and FIFA World Cup trading, SkyBet has signed a partnership with Spotlight Sports Group (SSG). Building on a similar collaboration around the Cheltenham Festival, the deal will involve the construction of a ‘start-of season microsite’ for the Flutter Entertainment brand, hosted and managed by SSG and delivered via the firm’s in-house technology. Editorial …
Read More »LiveScore upgrades racing inventory with Spotlight Sports Superfeed
LiveScore Group has announced that it will utilise Spotlight Sports content and media services to optimise its flagship LiveScore portal and Virgin Bet sportsbook. Agreeing on a multi-year partnership, LiveScore will benefit from new data provisions including the integration of Superfeed – the betting market’s most comprehensive data feed covering all international racing fixtures. Superfeed will allow the LiveScore affiliate …
Read More »Catena Media expands horse racing content with Spotlight Sports Group’s Superfeed
Catena Media will integrate Spotlight Sports Group’s Superfeed engine into its horse racing-focused websites after the two companies agreed a new partnership. Under the terms of the deal, CatenaMedia’s GG.co.uk and racingtips.com will benefit from the full international offering of data and content from more than 60,000 races annually, made available via the Superfeed engine. Daniel Smith, Spotlight Sports Group’s …
Read More »Spotlight Sports Group rolls out Superfeed to bet365
bet365 has secured access to an expanded range of international horseracing content after agreeing a new three-year agreement with Spotlight Sports Group. Through the partnership, customers across all of bet365’s domains – including those licenced in North America – will benefit from Spotlight Sports Group’s Superfeed content engine which is offered via a single integration. Content from Racing Post, offered …
Read More »Better Collective integrates Spotlight’s Superfeed to boost racing content
Better Collective has enhanced its sports and racing content by integrating Spotlight Sports’ recently launched Superfeed engine, which leverages the Racing Post brand. The deal builds on a previous agreement between Spotlight Sports Group and the Danish sports betting and gaming operator signed five years ago, which has seen Better Collective expand its global audience, backed by Spotlight’s support for …
Read More »Winbet to launch betting editorial from Spotlight Sports Group
A content deal with Sportal365 will see Spotlight Sports Group’s “unique” sports betting editorial launched across the Winbet site. The editorial, comprising “15 pieces a day from native speakers with knowledge of the key sporting events”, will be provided directly into Sportal365’s content publishing platform, which is already fully integrated into the Winbet site. Winbet recently launched Winbet.it in Italy …
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