Tag Archives: Betinvest

BetInvest: Esports is now finding itself in the betting spotlight

BetInvest: Esports is now finding itself in the betting spotlight

The esports industry has undergone considerable growth over the last few years, and is showing no signs of slowing down, writes Daria Petrus, Business Development Manager at BetInvest Ltd. Various reports from Newzoo, Statista and even BusinessInsider have shown that the market is blowing up with forecasts of a value over $1.5 billion by 2023. Beyond the statistics, which are …

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BetInvest: Using product development to stay ahead of the curve

BetInvest: Using product development to stay ahead of the curve

In 2021 the sports betting business swiftly returned to a new form of normality, and with that, BetInvest has ramped up both its product development and content services in order to stay ahead of the market, writes Stanislav Mykhailov, the company’s Head of B2B Department. Last year’s events have expedited the progress that was already being made in key areas …

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BetInvest: Taking a content-driven approach to sports betting

In order to maximise the lifetime value of newly acquired customers, investment in content should be of increasing importance to betting operators, writes Stanislav Mykhailov - Head of B2B Department at BetInvest

In order to maximise the lifetime value of newly acquired customers, investment in content should be of increasing importance to betting operators, writes Stanislav Mykhailov – Head of B2B Department at BetInvest Ltd – who stressed that a greater emphasis should be placed on content-driven betting experiences as opposed to just client capture. As is the case for streaming platforms, …

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Esports: A perfect uplift for post-pandemic betting markets

Esports: A perfect uplift for post-pandemic betting markets

As many companies have sought to find alternative events to keep their players entertained throughout the last 12 months, Stanislav Mykhailov, Head of B2B Department at BetInvest, highlights the reasons why esports can offer a welcome boost for betting and gaming companies in a post-pandemic landscape. The COVID-19 pandemic has had a huge impact on the world as we know …

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BetInvest: Why egames is reaching the same level as traditional sports

BetInvest: Why egames is reaching the same level as traditional sports

In the last year, we have seen a substantial rise in the uptake of ‘egames’ such as virtual betting markets and esports.  According to BetInvest, this rising demand for egames inspired their team to supply a product that combined the excitement and anticipation of real sport events with a modern approach –  offering its network of operators an alternative to …

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Time to renovate: What’s new with BetInvest’s online platform 

Time to renovate: What’s new with BetInvest’s online platform

BetInvest has taken the last 12 months as an opportunity to reflect and finetune its offering, which includes new and innovative UX and UI for its online platform. So what’s new?  Appearance The BetInvest online platform, which is certified by NMI, was initially designed with convenience in mind, both for its partners and their players. But following the ‘major updates’ …

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Quick Sports: How BetInvest is creating a ‘new level’ of sports events

Quick Sports: How BetInvest is creating a ‘new level’ of sports events

Lockdown left many bettors craving new forms of entertainment as major sporting leagues ground to a halt. And for some, that came in the form of quick sports such as table tennis. BetInvest, which is targeting both renewal and modernisation, strives to hold up modern sports and explained that ‘now is the perfect time to focus on its Quick Sports …

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Self-service terminals: the key to retail’s recovery in 2021?

Self-service terminals: the key to retail’s recovery in 2021?

In recent years, there has been a considerable shift towards ‘humanless betting’ – particularly through the use of self-service terminals. With the social distancing measures introduced as a result of the pandemic, this is a trend which is showing no signs of slowing down anytime soon. With people likely to feel apprehensive about human contact in the coming months, BetInvest …

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BetInvest: Putting Ukraine’s ‘grey’ betting industry into a legal spotlight

BetInvest: Putting the Ukraine ‘grey’ betting industry into a legal spotlight

Following a series of successful examples which demonstrated that a regulated betting industry could be embedded into a national economy, Ukraine opted to repeal its 11-year prohibition on gambling activity. After months of pitfalls and legislative dramas, the decision to open its doors to a regulated betting and gaming market was brought about by President Volodymyr Zelensky. So what opportunities …

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