SBC News Voice of the Sports Betting Industry
Betinvest has announced a new partnership with sports betting video platform iGameMedia.
The deal will combine Betinvest’s esports and AI-driven offerings with iGameMedia’s global-scale low latency synchronised video solution, and will provide sports businesses with a wide array of exclusive content.
Chris Cousin, Commercial Director of iGameMedia Ltd., stated: “We are delighted to partner with BetInvest to bring compelling Esports, Fast Sports and their next generation AI Football content to the betting space.
“iGameMedia’s revolutionary ONEPlatform with its synchronised video capabilities is the perfect fit for operators to maximise value against the content available.
“We are excited to bring ‘Always ON’ content to operators backed by comprehensive and robust automated betting markets for both pre-match and in-play to maximise the user experience!”
The broadcast transmission will be overseen by iGameMedia, while Betinvest will supply the data and odds to operators by also leveraging the former’s OTT video trading client for sportsbooks.
Dmytro Matiukha, Deputy CEO at Betinvest, added: “Collaborating with iGameMedia presents a fantastic chance to extend our reach and provide high-quality content to a wider audience.
“Their ONEPlatform offers a seamless and reliable transmission system, which aligns perfectly with our goal of offering a top-tier betting experience. We appreciate their innovative methods and are confident that, together, we are raising the bar and delivering lasting value for our clients.”
