Tag Archives: Betfair

Red Tiger Gaming launches selection of games on Videoslots.com

Red Tiger Gaming, the Isle of Man based casino software developer founded in 2014, has announced that it has launched a selection of its popular games on Videoslots.com. Lucky Wizard, Winter Wonders, Dragon’s Luck, Five Star and Blue Diamond have all been launched on the website, which was voted Best Slots Operator by Casinomeister for this year. The games have …

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Next President market trading set to surpass Brexit on Betfair

Betfair has said that its Next President market is set to become the most traded it has ever seen, even surpassing the Brexit vote. By 6 November, approximately $130 million had been traded on the winner of the presidential race between Democrat Hillary Clinton and Republican Donald Trump. This figure is in comparison to roughly $50 on the equivalent market in …

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Betfair targets + £100 million US Election trading

While Hillary Clinton remains a clear favourite to win the 2016 US Election, trading at 1.21 on the Betfair Exchange (82% chance of winning). Betfair today revealed that the Democrats are faltering in the key ‘swing states’ of Florida, Iowa and Ohio. Detailing market insight on individual state outcomes, Betfair’s trading team revealed that the Democrats have seemingly lost their …

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Betfair launches ‘Ready!’ online casino TV campaign

Betfair marketing has announced the launch of its new online casino TV advertising campaign ‘Ready!’. The new campaign is Betfair’s first TV casino advert in over two years. The TV spot was developed by Paddy Power Betfair (PPB) lead creative agency Lucky Generals, with Cole Paviour of Unit 9 Films directing the advert. Announcing the launch of ‘Ready!’, Betfair marketing …

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Betfair – Hillary hits market high with 85% chance of winning US Presidency

With its ‘2016 US Presidential Election’ market hitting £63 million in wagers Betfair has announced that Hillary Clinton has hit her lowest trading price of 1.18, giving the Democrat candidate an 85% chance of becoming the first US female president.   With just 24 days till the US hits its polls, Betfair revealed that Donald Trump currently trades at 7.0 giving …

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Paddy Power Betfair deploys Balabit monitoring system across entire organisation

Seeking to further protect its customer data and ensure optimal regulatory compliance Paddy Power Betfair (PPB) has announced that it will integrate digital security firm Balabit’s ‘Shell Control Box (SCB)’ system. The SCB system will allow PPB to better monitor ongoing development of its platforms, ensuring that customer data is protected. Balabit solution provides comprehensive session recording to provide full …

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Betfair – Car crash weekend sees Trump drift to 5.0 as market reaches £59 million

Updating its ‘US 2016 Presidential Market’, Betfair’s online betting exchange has now seen Republican candidate Donald Trump drift to 5.0 (20% chance of winning) following last night’s second Presidential Debate at Washington University St Louis. A weekend that saw the Trump campaign rocked by the Washington Post revealing audio tapes of Trump making lewd comments towards women, saw the Republican …

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Henry Chappell – Pitch – Partnering with ambitious and innovative brands

Henry Chappell is the CEO at Pitch Marketing Group, and appeared on the ‘Different ball game’ panel at the recent Betting on Sports (BOS) conference in London to discuss how betting can create partnerships with sports to reach a new audience. We caught up with him to find out about his BOS conference experience, learn more about the Pitch-created ‘Switching …

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Betfair – Exchange customers call for Clinton victory following first TV debate

Betfair has this morning revealed that £3 million was traded during last night’s first US Presidential TV debate, as its exchange market shifts towards a Hilary Clinton victory. Coming into the much-anticipated TV debate, Republican candidate Donald Trump had hit his lowest odds of 2.68 for the US Presidency. However, the initial reaction of the TV Debate which garnered a …

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