Tag Archives: betegy

Betbazar offers revenue boost with unique sports coverage

Betbazar

More and more gambling operators are turning to Betbazar to boost their product portfolios with unique table tennis and esports content.  With many sports events last year wiped out by Covid-19, and those that remained played out with no audience, gambling operators looked to change up their product portfolios to increase player engagement and recover lost revenues. As a result, …

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Alex Kornilov, Betegy: The future of marketing is automated

Betegy

Automation, personalisation and that all important Netflix-style experience are hot topics on this year’s operator agenda. With that in mind, we sat down with Alex Kornilov (pictured), Managing Director for Parimatch’s new global innovation partner, Betegy, to talk through how his company is bringing the latest in tech to the B2C marketing space. SBC: Your recent landmark ‘global innovation’ deal with …

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Betegy technology to automate Parimatch B2C marketing systems

Betegy technology to automate Parimatch B2C marketing systems

Betegy has agreed to supply its in-house technology to Parimatch in an agreement which aims to ‘revolutionise’ the operator’s internal marketing processes. Under the terms of the deal, Parimatch has deployed Betegy’s proprietary automated content generation platform, which allows the operator to generate personalised marketing content and campaigns on a daily basis. Alex Kornilov, Managing Director of Betegy, believes that …

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Betegy grows US footprint with JKR investment

Betegy will accelerate its plans to expand into the US betting market after raising a new round of investment capital from JKR Investment Group. By expanding into the US, the firm will use JKR’s investment to help media companies, gaming operators and professional sports leagues gather and display complex data from multiple sources. In addition, the sports data content production …

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Bet365 named Best Football Bookmaker

Bet365 picked up the Best Football Bookmaker title at the inaugural Betting on Football Awards last week, outpacing the competition with 35% of the popular vote. Bet365 took the award, sponsored by BetConstruct, ahead of the four other finalists: BetVictor, Paddy Power, Pinnacle Sports and SkyBet. On behalf of Bet365, James Woods, Head of Performance Marketing, collected the award from …

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BETEGY Predicts Tomorrows Football Results on Twitter

Sports bettors on Twitter can now find out football results before they happen with the launch [email protected] new proposition from BETEGY, a sophisticated online and mobile prediction tool that accurately forecasts outcomes of matches and a range of betting markets, provides instant responses via Twitter, where sports events are among the most popular discussion topics. During the 2013 Champions League final …

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