Tag Archives: bet365

Spotlight Sports Group (SSG) has extended its partnership with bet365, with the operator continuing as sponsor of the ‘Upping the Ante’ YouTube show. The contract with bet365 has been renewed for a further two years, naming the bookmaker as title sponsor of Upping the Ante for the fourth and fifth consecutive series, covering 21 weekly shows. Upping the Ante is …

Sportsbet and bet365 have found themselves under a regulatory spotlight in Australia, as the country’s financial watchdog continues its ‘extensive supervisory campaign’. The Australian Transaction Reports and Analysis Centre (AUSTRAC) has ordered the appointment of external auditors to assess both companies’ compliance with national money laundering and anti-terrorist financing legislation. AUSTRAC states that the end objective of the audit is …

bet365 had regarded its sponsorship deal to support UK greyhound racing, announced last April, as ‘superb’ for the company as the 2022 schedule continues. Puppy Oaks at Towcester is up next, shortly following the conclusion of the bet365 Empress Stakes at the same Northampshire track as the Dave Firmager-bred and owned star landed last month’s showpiece final. Supporting competitions across …

Genius Sports and bet365 have come to terms on a long-term extension of their existing partnership, centred around sports content provision.  The London-based international data, tech and commercial provider will continue to supply bet365 with its portfolio of official data rights, including the Premier League, NFL, Canadian Football League (CFL), American Hockey League (AHL) and Nascar. A further caveat at …

As political commentators across the UK speculate which Conservative politician could be next to haunt the corridors of Number 10 Downing Street, bettors appear to be backing Rishi Sunak and Penny Mordaunt as the “clear frontrunners” to succeed Liz Truss. According to Smarkets, Sunak has been given a 48% chance to become the next Prime Minister. Mordaunt, meanwhile, follows close …

It’s looking increasingly likely that Erling Haaland is set to shakeup the football betting markets, according to bet365. The Norwegian star has scored 14 goals in first eight Premier League matches, producing a hatrick in the Manchester derby against cross-city rivals United, and also hitting a prolific start in the Champions League. This has led bet365 to cut the odds …

Underscoring the need for a ‘balance’ between player protection and customer interference, a Labour MP from County Durham has highlighted the betting industry’s economic contributions.  Grahame Morris of Easington consistency – writing in Politics Home – pointed to the sector’s role in employment and development across the North East, as well as the North West and Midlands regions.  Addressing his …

CRM marketing solution provider Optimove has secured its latest major betting partnership, signing an agreement with bet365. The Stoke-based international betting operator is undertaking a ‘strategic investment’ in scaling retention marketing efforts and maximising player lifetime value, identifying both as growth drivers for its business. Terms of the partnership – the first time bet365 has collaborated with a third-party vendor …

Stoke-based operator bet365 has strengthened its footprint in the North American market after entering its second US state, Colorado. Having signed a 10-year agreement with Century Casinos, bettors across the Centennial State will gain access to “thousands of betting events and hundreds of in-play markets” via the bet365 site. In addition, punters will also benefit from early payout offers, parlay …

Seeking to continue updating its sports betting products and services, Codere has inked a partnership with XB Net, incorporating North American horse racing content in its offering. The deal includes live pictures, data and betting services from 60 North American racetracks, which will be distributed across the Spanish operator’s retail and online channels.  Key objectives of the partnership for Codere …