SBC News Voice of the Sports Betting Industry
Racing content and data provider SIS (Sports Information Services) has moved to expand its partner broadcast capabilities launching its ‘24/7 Live Betting Channels’.
The 24/7 Live Betting Channels service provides a range of content for online and retail, tailored to operator needs around the world. SIS Content includes live horse and greyhound fixtures, virtual horse and greyhound racing, and numbers games.
SIS 24/7 channels will include exclusive UK & Ireland racing fixtures, alongside international races from Dubai, Latin America, Mauritius, and Korea. Furthermore, the channels will broadcast all UK & Irish greyhound racing fixtures.
Paul Witten, Product Director at SIS, said: “SIS is the only supplier offering a 24-hour betting channels service, our 24/7 Live Betting Channels provide desirable and profitable content for bookmakers, with a betting event every 3 minutes, including pictures, data and prices.
“The channels are ideal for bettors across the globe looking for quick and easy betting opportunities at times which suit them.”
The new channels are delivered through SIS ‘Watch & Bet’ platform which will provide live racing to bettors without the need for a prior bet, driving further customer engagement.
SIS partners are also supported by an end-to-end service of live streamed pictures, data, on-screen graphics with betting triggers, and a wide range of markets & pricing. It is also possible to customise the channels with the inclusion of partner logos.
