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Marketing
BREAKING
Marketing
Time to read: 2 min
New York Red Bulls may look to win big with betting partnership
November 15, 2018
Serie A
BREAKING
Marketing
Time to read: 2 min
1xBet named as international presenting partner for Serie A
November 12, 2018
BREAKING
Europe
Time to read: 1 min
bwin renews legacy partnership with Euroleague Basketball
November 12, 2018
BREAKING
Europe
Time to read: 2 min
Smarkets appoints Strive to drive Social Media refresh
November 8, 2018
BREAKING
UK
Time to read: 2 min
BetVictor expands World Snooker 'Home Nations' sponsorship
November 8, 2018
BREAKING
Horseracing
Time to read: 3 min
Unibet falls foul with 'sponsored' Henderson tweet
November 7, 2018
BREAKING
Europe
Time to read: 2 min
Ladbrokes places the Senet Group's core message at the heart of SPFL sponsorship
November 6, 2018
BREAKING
Marketing
Time to read: 2 min
Sports betting to accelerate significant growth of North American sports
November 5, 2018
BREAKING
Marketing
Time to read: 2 min
PGA Tour pens new partnership with partypoker
November 2, 2018
InCrowd
BREAKING
Marketing
Time to read: 2 min
Our League exceeds first year expectations for InCrowd and RFL
November 2, 2018
BREAKING
Marketing
Time to read: 2 min
ASA backs William Hill over restricted customer complaint
November 1, 2018
BREAKING
Europe
Time to read: 2 min
Unibet places 'responsibility' at the top of its Belgium agenda
November 1, 2018
BREAKING
Marketing
Time to read: 2 min
MGM ties up New York Jets partnership
November 1, 2018
BREAKING
Marketing
Time to read: 2 min
Caesars strengthens US sports sponsorship portfolio
October 31, 2018
BREAKING
Marketing
Time to read: 3 min
NHL unites with MGM for first betting partnership
October 30, 2018
BREAKING
Marketing
Time to read: 2 min
LeoVegas maintains strong relationship with LOGiCO
October 26, 2018
BREAKING
Retail
Time to read: 2 min
William Hill US seeks 'entertainment edge' with NJ Devils partnership
October 26, 2018
GBGA
BREAKING
Europe
Time to read: 2 min
SG Digital adds 'Marketing Services' team to Gibraltar operational set-up
October 25, 2018
BREAKING
Europe
Time to read: 2 min
Black Type recruits trainer Ben Pauling as National Hunt ambassador
October 25, 2018
BREAKING
Marketing
Time to read: 2 min
Betfred extends Scottish football sponsorship
October 24, 2018
BREAKING
Marketing
Time to read: 3 min
Custom Group delves into football sponsorship with Parma deal
October 23, 2018
10Bet
BREAKING
Marketing
Time to read: 5 min
10Bet: Blackburn, the Baggies and effective brand-building
October 23, 2018
BREAKING
Africa
Time to read: 1 min
Hull City FC builds Kenyan community profile with SportPesa
October 23, 2018
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Featured Articles
Various sports, representing SBC News' Sponsor Spotlight
BREAKING
Europe
Time to read: min
Sponsor Spotlight: Big week for localised gambling partnerships
September 4, 2026
BREAKING
Featured News
Time to read: min
Brazil Senate plans ambush of Bets Law on death sentence
September 3, 2026
Bolsa Milan: Lottomatica
BREAKING
Featured News
Time to read: min
Lottomatica & Blackstone agree on terms to absorb CIRSA 
September 2, 2026
SuperBet logo on company HQ in Bucharest, Romania
BREAKING
Europe
Time to read: min
Superbet stands by workforce against Romania gambling venue limits 
September 1, 2026