The Netherlands National Cycling Association (KNWU) has announced European online bookmaker Unibet as its new main sponsor. The four year sponsorship deal will begin in 2017, with KNWU unveiling its new cycling jersey branded with six green dot representing Unibet’s logo. At present the Unibet brand cannot be displayed as official sponsor, as the operator awaits to enter the …
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Pinnacle Sports has sent a touchdown pass to high stakes bettors with an eye-watering $500k max bet limit on spread bets before Super Bowl 50 between the Denver Broncos and the Carolina Panthers on Sunday 7th February. Not only that, but all new sports and casino affiliates who sign up with Pinnacle Sports during the London Affiliate Conference (LAC) between …
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UK betting site Win Cash Live has become the first to offer a controversial new market on which celebrity will die within 72 hours of a goal scored by Aaron Ramsey. This follows the supposed ‘Ramsey Curse’ which has gained some attention recently after the deaths of David Bowie and Alan Rickman were both within 24 hours of Ramsey’s …
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Having announced this January that its full-year 2015 performance will outperformed market expectations. XLMedia governance this morning issued a corporate statement detailing that it will undertake a strategic review of its business, considering all options in order to maximise shareholder value. Releasing its short statement, London AIM listed XLMedia Plc noted that it would review all options available, including “acquiring …
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Online Bookmakers Unibet have agreed to sponsor the popular ‘Americarnage’ American Sports Podcast, launching in time for America’s biggest sporting event of the year: Super Bowl 50. The sports podcast at americanage.co.uk, which boasts over 200 episodes and a highly loyal audience of fans, is anchored by notable broadcasters Nat Coombs and Mike Carlson, both recognisable faces from American sports shows …
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It has been revealed that fantasy football operator Mondogoal has signed its latest partnership with Sports Interactive. As the studio behind the world famous and adored Football Manager, this deal is a big bit of business for Mondogoal in that Sports Interactive will now offer its customer base the opportunity to play its daily fantasy football games. In addition Mondogoal …
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UK marketing news source Campaign Live (CampaignLive.co.uk) has reported that Gibraltar based bookmaker BetVictor has called for a creative pitch, ahead of this summer’s UEFA Euro 2016 Championships. BetVictor marketing are reported to have sent creative briefs to select UK agencies with the first round of presentations expected to take place this February. Current Incumbent VCCP Media (London) have been …
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European sports betting tipster community bettingexpert, (bettingexpert.com) , has been crowned Affiliate of the Year for 2015 at the EGR Nordic Awards. The recognition caps off a remarkable 12 months for the company, coming fresh off the back of winning the same category at the prestigious EGR Operator Awards in November. bettingexpert recorded over 650,000 successful tips in 2015, netting profit for …
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French national lottery operator Francaise des Jeux (FDJ) has confirmed that it has extended its sponsorship of professional cycling team ‘France World Tour’ until 2018. FDJ have supported the team who cycle under the name ‘Equipe FDJ’ since its inception in 1997. The conformation of FDJ’s continued partnership was announced at a press conference in Paris this Thursday, as Equipe …
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Fantasy football expert Sportego has announced that Birmingham City FC is the latest club to agree a partnership with the marketing and gaming development company. The partnership has seen Sportego create a dedicated matchday fantasy football service for the Championship club. Features include match based polls and quizzes, and result, score and goalscorer predictors in addition to the main fantasy game. …
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