Interviews

Area for interviews

Delasport’s Gergana Kaneva: being people-first is the key to success in igaming

SBC News Delasport’s Gergana Kaneva: being people-first is the key to success in igaming

Gergana Kaneva, Delasport’s recently appointed Senior Vice President of Operations and Customer Experience, is an industry expert with over 15 years of igaming and account management experience. Before joining Delasport, she held numerous leadership roles at some of the biggest companies in the field, including director roles at DraftKings/SBTech. Here she discusses her new role, her beliefs and some predictions …

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“There is no need to constantly adapt to algorithm changes” — Mamuta Media CEO Vadim Aidlin

Vadim Aidlin, the CEO of traffic acquisition company Mamuta Media, which has been involved in SEO and PPC since 2004, is exceedingly pragmatic when it comes to finding the optimal channels for player conversion

Vadim Aidlin, the CEO of traffic acquisition company Mamuta Media, which has been involved in SEO and PPC since 2004, is exceedingly pragmatic when it comes to finding the optimal channels for player conversion. For him, it’s all about strategy and highly skilled professionals rather than the chosen channel. As he prepares to speak at the 2023 edition of the …

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GR8 Tech: you cannot apply broad brush strokes when it comes to personalisation

Denys Parkhomenko, GR8 Tech

Personalisation has become somewhat of a ‘word du jour’ for the iGaming industry as of late – bettors are demanding a more bespoke offering, and operators have been pulling out all of the stops to ensure they avoid providing a ‘one size fits all’ product. But delivering a personalised experience is no easy feat, which is where GR8 Tech comes …

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Dan Taylor: Betting big with Flutter International

SBC News Dan Taylor: Betting big with Flutter International

A map behind the desk of Dan Taylor, details the travels of the Chief Executive of Flutter Entertainment Plc’s International unit. So far in 2023, Taylor has “travelled to 29 countries in six months”, to oversee the progress and expansion of Flutter’s international division (which excludes its brands in the UK, Ireland, US and Australia). “I guess I could start …

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A new era for igaming: Flows’ James King on finding the intersection of AI, automation & UX

SBC News A new era for igaming: Flows’ James King on finding the intersection of AI, automation & UX

The use of artificial intelligence has been the focus of many igaming conferences in the last few years. How can we use AI? Should we be using this technology? How will AI help streamline your business?  According to James King, CEO of Flows, AI has undeniably revolutionised the user experience across multiple different industries – including iGaming. In an interview, …

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Vlad Slyusarenko: Bet on Good Foundation is uniting iGaming’s superheroes

SBC News Vlad Slyusarenko: Bet on Good Foundation is uniting iGaming’s superheroes

It’s been almost 18 months since the war in Ukraine started. And 12 months ago, TVBET CEO Peter Korpusenko gave a speech to delegates at SBC Summit Barcelona to announce the launch of Bet on Good Foundation – a charity aimed at providing humanitarian support to those affected by the conflict. One year on from the charity’s launch, Vlad Slyusarenko …

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Jonas Dam Vesti Petersen, GiG: Creating a Scaleable Business is not Just About Hard-core Acquisition KPIs

SBC News Jonas Dam Vesti Petersen, GiG: Creating a Scaleable Business is not Just About Hard-core Acquisition KPIs

Paid search, paid social, and programmatic each come with their limitations when employed as independent marketing strategies. Yet, it is GiG’s adeptness in leveraging these diverse marketing avenues both individually and synergistically that has been instrumental in driving GiG’s ongoing expansion. Ahead of his highly anticipated panel at the 2023 edition of the SBC Summit Barcelona, Jonas Dam Vesti Petersen, …

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John O’Reilly: Rank is a clear winner of White Paper changes

SBC News John O’Reilly: Rank is a clear winner of White Paper changes

“The White Paper was worth the wait,” Rank Group CEO John O’Reilly informed SBC after the publication of the firm’s financial results for 2022/23, when quizzed about his confidence in the post-Gambling Act review landscape. Whilst some operators – particularly those with a focus on sports betting – have expressed  dissatisfaction with the review’s proposed reforms and a lack of …

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Evgen Belousov & Artur Ashyrov: leading the iGaming race with GR8 Sportsbook

SBC News Evgen Belousov & Artur Ashyrov: leading the iGaming race with GR8 Sportsbook

It’s been a busy year for GR8 Tech so far, and according to CEO Evgen Belousov and CTO Artur Ashyrov, this was just the tip of the iceberg as the company has just announced the launch of GR8 Sportsbook as a standalone product. Set to strengthen GR8 Tech’s portfolio even further, both Belousov and Ashyrov believe that GR8 Sportsbook will offer …

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Stefan Nelson, LeoVegas: Europe is survival of the fittest and not all will last

Stefan Nelson, LeoVegas: Europe is survival of the fittest and not all will last

Stefan Nelson, Chief Financial Officer of LeoVegas, believes that the sector as a whole will prove innovative and resilient enough to overcome the challenges it faces – but some operators will fall along the way. As LeoVegas continues to embark on a new era as part of MGM Resorts, Nelson shared insights into how the company plans to navigate the …

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