Affiliate News

Minute Media has has raised a further $40 million in venture capital to help accelerate the digital sports publisher’s next stage of global growth and further product launches. Closing its latest funding round led by London-based VC fund Dawn Capital, Minute Media raises its total enterprise funding to date to $160 million. A transformative 2019 saw Minute Media aggressively expand …

Stockholm-listed Better Collective A/S has moved to further diversify its publishing network by confirming the outright acquisition of esports player community HLTV.org for €35 million. Updating investors, Better Collective governance stated that the acquisition will establish the company as a leading digital publisher within the burgeoning global esports scene. Operating since 2002, Denmark based HLTV.org is recognised as the leading …

The amount of popular sporting events in March is, as usual, quite staggering, leading everyone in the betting industry to expect, or at least hope for, the customary increase in bets placed.  That’s the view of affiliate Leadstar Media, which said it is looking to build on a great start to 2020 by cashing in on some of the major …

Industry compliance software provider Rightlander has committed to offering its compliance solution to Playtech operators after securing a new partnership with the gaming technology company. Under the terms of the new agreement, Rightlander will offer its technology alongside Playtech’s IMS platform, delivering a range of affiliate compliance tools such as the automated compliance monitor, a PPC Monitor, a proactive affiliate …

The Cheltenham Festival 2020 has attracted almost 40% more ante-post punting in comparison to last year’s event, according to numbers released by Oddschecker. The figures showed an increase of 39.6% in the total staked from 2019 to 2020 across the same period of 1 January to 18 February.  Similarly, the number of ante-post bets went up by 9.7%. This represents …

Stockholm-listed Better Collective A/S has posted Q4 revenues of €19.6 million, up 61% from the €12.1 million in the corresponding period of 2018. The igaming affiliate’s record revenue performance was helped by in excess of 118,000 new depositing customers (NDC’s) during the period (55% growth, most of which was organic). EBITA before special items increased by 32% from €5.4 million to …

Leading odds comparison site Easyodds.com has struck a partnership with actor and former  footballer Vinnie Jones, in which the FA Cup winner will write weekly articles on the firm’s website. To find out how this unlikely partnership came into fruition we caught up with Easyodds.com’s CEO David da Silva to discuss how Jones first got involved with the company, the …

For a second consecutive year, online betting exchange Matchbook’s ‘Matchbook Betting Podcast’ has been recognised as the ‘Best Betting Podcast’ by members of tipster community the ‘Smart Betting Club’. Securing 24% of votes, Smart Betting Club members acknowledged the Matchbook Betting Podcast for its ‘Consistent expertise and insight on football, horse racing, the NFL, and a wide range of other sports’. …

Affiliate marketing publisher XLMedia has strengthened its senior leadership team with the appointment of Iain Balchin as its Group Chief Financial Officer. The appointment will be effective immediately, joining XLMedia from payment optimisation specialist Ixaris Group as Group CFO. Prior to Ixaris, Balchin worked at WorldRemit where he supervised the restructuring of the finance division and preparing the company for …