Erin-Marie Gallagher

Spotlight Sports Group fuels US expansion with Alarm Sports Network takeover

Spotlight Sports Group fuels US expansion with Alarm Sports Network takeover

Spotlight Sports Group has expanded its US offering after acquiring fantasy sports technology and media company FA Media LLC (Alarm Sports Network) in an all-cash transaction. Under the terms of the agreement, Alarm Sports Network (ASN) will fold into the Spotlight Sports Group network of brands, growing the company’s staff to more than 500 people. ASN has been responsible for …

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Checkd Group nets three new operator partnerships

Checkd Group nets three new operator partnerships

Betfair, Sky Betting & Gaming and SBK have become the three latest operators to sign brand partnership deals with Checkd Group. The partnership with Betfair will mark the return of The Group Chat campaign – a collaboration project between Checkd Group’s social brand Footy Accumulators and Betfair – which will provide a range of video content promoting multiples.  Checkd Group …

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Nicola Currie and Sean Levey join SBK stable as brand ambassadors

SBC News Nicola Currie and Sean Levey join SBK stable as brand ambassadors

Jockeys Nicola Currie and Sean Levey have joined the SBK stable after agreeing to become the new brand ambassadors for the Smarkets-powered sportsbook app. As part of the agreement, both Currie and Levey will wear SBK-branded riding gear and produce exclusive content for the sportsbook.  Discussing the new partnership, Currie said: “I’m delighted to be sponsored by SBK up until …

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Betway selects GiG Comply for marketing compliance boost

SBC News Betway selects GiG Comply for marketing compliance boost

Betway has strengthened its existing marketing compliance processes after signing an agreement with Gaming Innovation Group (GiG) to utilise its GiG Comply tool. By using GiG’s automated affiliate marketing compliance screening tool, Betway will be able to scan more than 30,000 web pages each day for “content including links and iGaming code red words, links and regulatory requirements”. “It’s great …

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BetInvest: Esports is now finding itself in the betting spotlight

BetInvest: Esports is now finding itself in the betting spotlight

The esports industry has undergone considerable growth over the last few years, and is showing no signs of slowing down, writes Daria Petrus, Business Development Manager at BetInvest Ltd. Various reports from Newzoo, Statista and even BusinessInsider have shown that the market is blowing up with forecasts of a value over $1.5 billion by 2023. Beyond the statistics, which are …

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Altenar to power STech’s SpaceCasino sportsbook

Altenar has positioned itself for growth within the UK market after agreeing to power STech Technology's SpaceCasino brand.

Altenar has positioned itself for growth within the UK market after securing a new partnership with STech Technology. Through the agreement, Altenar will provide its sportsbook platform to SpaceCasino, a B2C brand operated by STech Technology.  Domenico Mazzola, Altenar’s Commercial Director, commented:  “We are excited to start this new business partnership with another UKGC licensed operator.  “Altenar is definitely emerging …

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Moving beyond sponsorship: How Fonbet’s KHL deal is “much more than a business decision”

In Russia, hockey is considered to be the national sport and so securing a partnership with the Kontinental Hockey League (KHL) is a “strategically important asset” for Fonbet.

In Russia, hockey is considered to be the national sport and so securing a partnership with the Kontinental Hockey League (KHL) is a “strategically important asset” for Fonbet.  Speaking to SBC News, Fonbet reflected on the ways in which the operator’s collaboration with the league transcends the typical sponsorship model, highlighting the importance of fan-engagement and social responsibility for hockey …

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Belgian BetCenter Futsal League joins STATSCORE data roster

SBC News Belgian BetCenter Futsal League joins STATSCORE data roster

STATSCORE has strengthened its foothold in the Belgian market after confirming that its scouts will provide official sports statistics from Betcenter Futsal League matches. As a result, STATSCORE will provide fans with access to a range of key sports data and statistics which will be made available via LeagueCenter and TeamCenter platforms. This data will then be featured on the …

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Sacha Dragic: How SuperBet has maintained its entrepreneurial DNA

The possibility of an operator acquisition seemed “impossible” for SuperBet even as recently as 2018, said former Founder and Executive Chairman Sacha Dragic.

The possibility of an operator acquisition seemed “impossible” for SuperBet even as recently as 2018, said former Founder and Executive Chairman Sacha Dragic. However, two recent acquisitions have enabled the Romanian company to expand its reach across new markets without compromising its core values. Speaking as part of the SBC Leaders podcast, Dragic began discussions by giving an overview of …

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EvenBet Gaming targets Asian market with SBOBET integration

EvenBet Gaming has strengthened its position in the Asian gaming market after integrating the SBOBET sportsbook into its gaming platform.

EvenBet Gaming has strengthened its position in the Asian gaming market after integrating the SBOBET sportsbook into its gaming platform. The agreement, EvenBet says, will provide its operators with access to a range of new sports betting markets as well as an opportunity to “maximise revenue”. Dmitry Starostenkov, EvenBet Gaming CEO, commented: “We are excited to have integrated SBOBET sportsbook …

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