Expansion seeking BtoBet makes its move in Hungary and Cyprus

BtoBet has built on the success of its appearance at the Entertainment Arena Expo (EAE) by preparing to present at two more Eastern European roadshows in Hungary and Cyprus.

Having “tightened the link” with authorities in Romania such as the Association of Gambling Organisers ROMBET, the iGaming and sportsbook software provider is now targeting “farsighted local operators” at two more events, starting with the CEEGS in Bucharest from 19 September, before moving on to the Cyprus Gaming Show in Nicosia the following day.

BtoBet CMO Sabrina Soldà stated: “I address my congratulations to our team in Bucharest, for the great job done during the Entertainment Arena Expo.

“They tightened the link with authorities and relevant components of the gambling industry – such as the Association of Gambling Organisers ROMBET – and had great feedback from companies willing to develop their business in Central-Eastern Europe with BtoBet’s sportsbook and iGaming tech tools.”

“Now, we are looking forward to continuing our fruitful partnership process and new operations development moving also in Budapest and Cyprus.”

The company’s CEO Kostandina Zafirovska will be speaking on the Innovation Talks Panel at CEEGS, discussing the full potential of BtoBet’s Artificial Intelligence (AI) for player experience,

Meanwhile, Chairman Alessandro Fried will be at the Cyprus Gaming show to share his vision about innovation and disruption, along with how operators equipped with BtoBet technology can provide the one-to-one customer experience to succeed in regulated local markets.

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