GR8_TECH has upgraded its affiliate management platform in a boost for operators.
Through the expansion, operators are set to be able to manage complex partner networks, configure more flexible commercial agreements, and reduce manual administration.
The Cyprus-headquartered gaming technology firm states that this will give operators more control over the structure, segmentation and payment process of partner programmes.
Administrators will be able to create custom affiliate tags, while operators will have access to calculating revenue share based on turnover, gross gaming revenue, or net deposits.
GR8_TECH’s updated platform now also supports an unlimited number of sub-affiliate levels and flat fee commission plans now support prepayments as well as fixed payments.
“Affiliate programmes are becoming more sophisticated, with operators working with different types of partners, commission models, and network structures,” said Anna Abalyan, Product Lead for the affiliate management platform at GR8_TECH.
“We want to make complexity easier to manage. Our new updates give operators the flexibility to structure partnerships in a way that works for their business, while the platform takes care of the calculations and reporting behind the scenes.”
GR8_Tech continues to expand
It comes as GR8_TECH looks to build off the back of a successful 2026 World Cup. It has already released a selection of post-tournament data, with plans to unveil the entire set next month.
The company made a recent expansion into Georgia just over two weeks ago, partnering with Georgian company Setanta Bet, the betting arm of sports broadcaster Setanta Sports.
Its affiliate management platform is said to process over 50 million clicks every month and supports more than 200,000 active partners, reaffirming its position as a popular player within the industry.
GR8_TECH is active in a wide range of markets and has the popular brand ambassadors to boot. The company’s most recent high-profile partnership came when it onboarded legendary football manager José Mourinho.