Tag Archives: Yoel Zuckerberg

Soft2Bet to showcase MEGA platform with ICE workshops

SBC News Soft2Bet to showcase MEGA platform with ICE workshops

Soft2Bet has set out its stall ahead of next month’s ICE London where it will showcase its Motivational Engineering Gaming Application (MEGA), described by the company as “game-changing gamification technology”.  The firm will be hosting workshops, talks and discussions to show how MEGA’s personalisation and localisation features help drive engagement and revenues. Product Manager Olga Melnyk will be hosting the …

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Soft2Bet ‘shaping the future of igaming’ with Quickcasino launch

SBC News Soft2Bet ‘shaping the future of igaming’ with Quickcasino launch

Soft2Bet has announced the official launch of its newest brand, Quickcasino.se, in Sweden. Looking to ‘revolutionise’ the igaming industry, the new mobile-driven gaming portal is set to offer a comprehensive platform for businesses to deliver top-tier gaming services. Yoel Zuckerberg, Chief Product Officer of Soft2Bet, commented: “Quickcasino.se represents our commitment to innovation and excellence in the igaming sector.” In detail, …

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Soft2Bet launches Don.ro betting site in Romania

SBC News Soft2Bet launches Don.ro betting site in Romania

Soft2Bet has officially launched its Don.ro brand in Romania, powered by the operator’s online casino and sportsbook platform. The new site will utilise Soft2Bet’s Motivational Engineering Gaming Application (MEGA) – the group’s gamification technology that drives engagement, volumes and revenues.  Yoel Zuckerberg, Chief Product Officer of Soft2Bet, commented: “We are proud to introduce Don.ro to the vibrant Romanian gaming community.” …

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Soft2Bet: our gamification features combine innovation with modern technology

SBC News Soft2Bet: our gamification features combine innovation with modern technology

Gamification is more than a “nice-to-have”, it drives substantial revenues and enables igaming companies to keep up with technological advances, writes Yoel Zuckerberg, Chief Product Officer at Soft2Bet.  Gamification is often mentioned as a feature that suppliers and operators should add to their product portfolio, rarely as a key component of their growth strategy that can drive substantial revenues to …

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Soft2Bet launches Swedish-centric mobile app for Betinia brand

sweden

Igaming platform provider and aggregator Soft2Bet has announced the unveiling this week of a new mobile application for its online casino and sportsbook brand, Betinia.  According to the firm, the launch has been aimed exclusively at Swedish users, and has been created “with the player in mind”. It has been developed, said the firm, to incorporate a user-friendly design as …

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Yoel Zuckerberg to ‘press ahead’ Soft2Bet innovation strategy as CPO

SBC News Yoel Zuckerberg to ‘press ahead’ Soft2Bet innovation strategy as CPO

Soft2Bet has confirmed its latest c-level appointment, naming Yoel Zuckerberg as Chief Product Officer (CPO), responsible for oversight of its betting and gaming offerings.  The company explained that Zuckerberg’s primary remit will be to ‘press ahead’ with its growth strategy and focus on innovation in the online casino solutions market.  As part of this work agenda, the new CPO will …

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