Tag Archives: Sportradar

Sportradar agrees paid social media deal with Kindred Group using ad:s platform

sportrdar kindred social media

Global sports technology firm Sportradar has agreed a new deal with igaming operator Kindred Group this week for the provision of paid social media advertising. The aim of the collaboration is to boost customer acquisition through the former’s ad:s multi-channel performance marketing platform. Under the terms of the deal Sportradar will assist the global digital entertainment brand in growing its …

Read More »

Carsten Koerl wins ‘EY Entrepreneur of The Year’ award for building Swiss giant Sportradar 

Carsten Koerl, Sportradar: the US, media rights and the importance of new data

Carsten Koerl, the founder and CEO of Sportradar AG, has been named Switzerland’s ‘Entrepreneur of The YearTM’ by EY.  The accolade forms part of Big-4 auditor and financial consultancy EY’s global programme promoting entrepreneurial achievement in more than 60 participating countries.  A panel of independent judges rewarded Koerl for his “entrepreneurial spirit and purpose” in achieving Sportradar’s founding mission to …

Read More »

Sportradar and FanDuel agree new long-term official NBA data partnership

SBC News Sportradar and FanDuel agree new long-term official NBA data partnership

Sportradar and FanDuel Group have confirmed the signing this week of a new official NBA data partnership which will run through to the end of the 2030-31 season. Under terms of the agreement, Sportradar will supply FanDuel with official NBA data and supplementary betting services for its sportsbook platform.  FanDuel has also agreed to extend its original August 2021 main …

Read More »

Sportradar’s cricket collection tool makes debut under ICC deal

SBC News Sportradar’s cricket collection tool makes debut under ICC deal

Sportradar has continued to collaborate with the International Cricket Council (ICC), signing an agreement with the group covering live fielding data.  The partnership will see Sportradar capture said data using its cricket collection tool, marking the first time it has ever used the solution in the sport.  Objectives of the agreement are to increase engagement with and understanding of cricket’s …

Read More »

Sportradar selected by NHL to power revamped NHL.TV OTT service

SBC News Sportradar selected by NHL to power revamped NHL.TV OTT service

Sports technology firm Sportradar has been selected by the NHL to power a refreshed NHL.TV, the league’s direct-to-consumer international OTT subscription service available to hockey fans in more than 120 countries and territories outside of the US and Canada.  Under the terms of the collaboration, which coincides with the start of the 2022-23 NHL season, Sportradar will deliver its OTT …

Read More »

Sportradar and TDI serve up new betting feed for ATP Tennis 

SBC News Sportradar and TDI serve up new betting feed for ATP Tennis 

Sportradar and Tennis Data Innovations (TDI) have entered a strategic partnership to expand the distribution of ATP tennis data to authorised betting partners. The partnership sees the launch of a “new secondary feed”, to enable the provision of betting- betting-related services based on official ATP Tour and ATP Challenger Tour scores to a suite of global bookmakers. Of significance, the …

Read More »

XLMedia enlists Sportradar in pursuit of international growth ambitions

SBC News XLMedia enlists Sportradar in pursuit of international growth ambitions

Sportradar has signed its latest corporate partner, putting pen to paper on a multi-year contract with digital global betting media firm XLMedia (XLM). As official sports data provider of XLM, Sportradar will supply betting odds and insights, as XLM identifies an ‘increased demand’ for sports betting across its network of websites, in tandem with international growth.  Further caveats of the …

Read More »

Genius and Sportradar settle football data conflict   

Normal Football - Manchester United's Marcus Rashford and Arsenal's Pierre-Emerick Aubameyang shakes hands after the Premier League match at Old Trafford, Manchester.

Sportradar and Genius Sports have settled their long-running dispute on the data collection and distribution rights of English and Scottish football. Yesterday the sportstech rivals confirmed that they had reached a joint settlement on the data rights and exclusivity terms for the Premier League, English Football League (EFL) and Scottish Professional Football League (SPFL) granted by Football DataCo (FDC). The …

Read More »

Sportradar strengthens cricket betting offering with CPL addition

SBC News Sportradar strengthens cricket betting offering with CPL addition

The Caribbean Premier League (CPL) has become the latest governing body to partner with Sportradar, in a deal covering betting data rights and integrity.  NYSE sportstech group Sportradar has been named official data partner, official betting streaming partner and official integrity partner of the Hero CPL, Massy Women’s CPL and the SKYEXCH 6IXTY, under the terms of the contract.  The …

Read More »

Sportradar: More to being a tech partner than a sophisticated stack

SBC News Sportradar: More to being a tech partner than a sophisticated stack

The SBC Summit Barcelona is well underway, with Sportradar’s CEO Carsten Koerl and others appearing on panels and as keynote speakers at the event, discussing technological developments in sports betting.  Dalraj Bahia is Managing Director of Operations within the firm’s Betting & Gaming vertical. Working alongside Sportradar’s Chief Product Officer, Dalraj manages a global team to lead and develop a …

Read More »