Tag Archives: Sportradar

BOSE SBC Leaders: Examining the game changers and revenue drivers

SBC News BOSE SBC Leaders: Examining the game changers and revenue drivers

Europe’s betting industry has seen major innovations driving revenue over the past two decades, but in recent years the key changes are taking place in back offices. This was the view of the SBC Leaders panel at Betting on Sports Europe (BOSE). Kicking off the three-day event, a diverse group of industry experts discussed past, current and future trends in …

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Betting and gaming industry’s biggest brands head SBC Awards North America shortlists

SBC News Betting and gaming industry’s biggest brands head SBC Awards North America shortlists

The SBC Awards North America 2022 will see the biggest brands in sports betting and gaming compete for the top prizes, with BetMGM, Caesars, DraftKings, FanDuel, Penn Interactive, PointsBet, and Rush Street Interactive all making the shortlists announced today. The winners of the 27 operator, supplier, and affiliate categories will be announced in front of an audience of 600 senior …

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Sportradar’s Synergy signs multi-year agreement with Haarlem Baseball

SBC News Sportradar’s Synergy signs multi-year agreement with Haarlem Baseball

Sportradar has signed its second partnership of this week, entering into an agreement with Netherlands-based bi-annual baseball tournament Haarlem Baseball Week (HRH). The multi-year deal was signed between HRH and Sportradar’s Synergy Sports, which will exclusively offer its technology, products and services to teams and players competing in the week-long tournament. Synergy will record video content and gather and produce …

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ECB renews Sportradar InteractSport partnership following app success with cricket community 

SBC News ECB renews Sportradar InteractSport partnership following app success with cricket community 

Sportradar has announced that the England and Wales Cricket Board (ECB) has extended its live data and fan engagement partnership with its InteractSport solution until 2024. Collaborating since 2017, the ECB has utilised InteractSport live data and scoring provisions to develop its suite apps providing cricket results, insights, content and stats across England and Wales. The partnership’s success has seen …

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BetCity.nl gains exposure throughout international hockey

SBC News BetCity.nl gains exposure throughout international hockey

BetCity.nl has signed a three year deal with the International Hockey Federation (FIH) in becoming the first-ever betting partner of hockey’s world governing body. The collaboration covers the upcoming FIH Hockey Women’s World Cup as well as the FIH Hockey Pro League seasons in the Netherlands, until June 2025.  The Dutch betting company will be visible for the first time …

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Sportradar takes the wraps off new Virtual Cricket In-Play betting solution

SBC News Sportradar takes the wraps off new Virtual Cricket In-Play betting solution

Sportradar has moved to strengthen its portfolio of cricket products and services today with the unveiling of Virtual Cricket In-Play.  Described by the sports tech firm as the “first in-play virtual-betting solution for the sport”, the new product fully leverages Sportradar’s historic database to generate a ‘real-match’ cricket experience in a virtual setting, bringing fans closer to the action. Virtual …

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Sportradar positive of year outlook despite mounting operational costs

SBC News Sportradar positive of year outlook despite mounting operational costs

Sportradar AG has outlined confidence in achieving its full-year 2022 commercial and US growth objectives following a ‘fast start to year trading’.  Publishing its Q1 trading results (period ending 31 March), the Global Nasdaq-listed sportstech firm registered group revenues of €168m up 31% on corresponding 2021 results of €128m. Period trading saw Sportradar register double-digit revenue growth across its core …

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Florian Geheeb: Sportradar – ad:s stands for operator efficiency

SBC News Florian Geheeb: Sportradar - ad:s stands for operator efficiency

Sportradar’s ad:s service has been embellished with some interesting new technological innovations to improve efficiency and ease of use. Global Director Advertising Sales Florian Geheeb explains more. Sportradar used the recent ICE London event to reveal an expanded version of its ad:s digital marketing service. The firm has broadened the platform beyond programmatic display and video advertising to include paid …

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Sportradar secures global Australian Ice Hockey League data rights

SBC News Sportradar secures global Australian Ice Hockey League data rights

Sportradar has entered into an agreement with the Australian Ice Hockey League (AIHL), covering audio-visual distribution rights and integrity operations.  The agreement, in place until the end of 2024, will see Sportradar distribute the AIHL’s data worldwide, with the exception of Australia and New Zealand, whilst also leveraging its Universal Fraud Detection System (UFDS). UFDS will be used for bet …

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