Tag Archives: Sky Bet

Flutter exceeds Q3 expectations with double-digit growth across all brands

Flutter Entertainment Plc has reported a strong Q3 2020 trading update, in which the enlarged FTSE100 operator highlighted a growth in market share across its brand portfolio in addition to merger directives remaining ahead of schedule. Driven by the return of global sports, Flutter secured double-digit growth across all core metrics as group revenues topped £1.32 billion, up 27% on …

Read More »

EFL stands by betting sponsorships ahead of Gambling Act review

The English Football League (EFL) has backed its approach to betting advertising and its relationship with the UK gambling sector amid heightened political scrutiny. Publishing a statement on Sunday following a Sunday Times report suggesting that gambling sponsorship is going to be banned, the EFL underlined its duties in maintaining that betting advertising and sponsorships across its leagues and competitions …

Read More »

Flutter renews legacy partnership with Scientific Games to lead critical enlargement  

Scientific Games has secured a further tier-1 operator commercial agreement after FTSE100 betting group Flutter Entertainment Plc renewed its technology partnership for a further five years.  Ahead of undertaking key merger integration projects, including Sky Bet and PokerStars, Flutter confirmed that it will maintain all Scientific Games ‘OpenSports’ technology provisions. The five-year renewal comes on the back of Flutter’s US …

Read More »

Tom Watson joins Flutter as CSR advisor

Flutter Entertainment has confirmed the appointment of former Labour Party deputy leader Tom Watson as its new corporate advisor on safer gambling and further corporate social responsibility directives. Watson, who resigned from the Labour Party last November ahead of the UK’s Snap Election following a public fallout with former party leader Jeremy Corbyn, is recognised as a leading reformist of …

Read More »

PokerStars moves to refresh global appeal with ‘I’M IN’

PokerStars has refreshed its marketing profile under the new ownership of FTSE100 Flutter Entertainment Plc by launching its new global advertising campaign – ‘I’M IN’.  Promoting PokerStars full product range of online poker, casino and sportsbook, I’M IN, is the first advertising campaign launched by the operator under the creative guidance of new marketing agency Anomaly. Last summer, the Stars …

Read More »

EFL urges government to rethink gambling sponsorship ban

The English Football League (EFL) has urged the government not to impose a blanket ban on gambling sponsorships, citing concerns that it could drive more clubs into administration. Published yesterday, the House of Lords Gambling Select Committee’s report ‘Gambling Harm – Time for Action‘ recommended a ban on sports teams kit sponsorships and venue advertising. If implemented, the recommendation gives …

Read More »

BGC: Charities win big as bookies take beating in Britannia Stakes

UK Bookies have raised £250,000 for Cancer and Covid-19 charities after taking a beating on Thursday’s Britannia Stakes race at Royal Ascot. Earlier this week, Betting and Gaming Council (BGC) members vowed to donate all profits, after levy and duties were deducted, from win and each-way bets made on the race to charity. Participating bookmakers included Paddy Power Betfair, bet365, …

Read More »

Graham Martin to lead Aquarius AI

Aquarius - Handshake - Hand holding on black background

Gambling entrepreneur Graham Martin has been named President of Aquarius AI, a customer acquisition specialist, as part of the firm’s new business model commencing with esports. Aquarius announced this week that it has repositioned its customer acquisition technology to focus on esports before moving into the wider betting environment. Leading this move into esports betting will be Martin, a founder of …

Read More »

Peter Nolan joins Digitain as strategic consultant

Sportsbook and casino platform provider Digitain has confirmed the appointment of Peter Nolan as its new Strategic Consultant. As part of his new role, Nolan will take responsibility for the management of media relations. He will also consult on the firm’s B2B marketing plan, as well as sales and business strategy. Commenting on his new role, Nolan said: “Digitain is …

Read More »

BGC backs new action plan to quell DCMS concerns

Michael Dugher, Chief Executive of the Betting and Gaming Council (BGC), has replied to UK Sports Minister Nigel Huddleston stating that UK gambling is committed to maintaining the highest operating standards. On Tuesday, Huddleston had penned a letter on behalf of DCMS to the leadership of the UK’s top five betting operators urging ‘further proactive steps’ to ensure gambling consumer …

Read More »