Tag Archives: marathonbet

AgiproNews Italian View: Decree advertising ban forces ‘reality checks’ on all stakeholders

A new era for Italian industry incumbents begins as the media-wide ban on gambling advertising enters full force from 14 July 2019, exactly one year following the Lega-5Star coalition government publishing its Dignity Decree mandate. The marketing conduct of Italian gambling operators will be monitored by AGCOM, the national communications authority, which has been ordered to enforce the strictest discipline …

Read More »

Marathonbet affiliate program gets AffiliateINSIDER management boost

Marathonbet

Marathonbet has injected “energy and expertise” into its affiliate program after striking a new deal with AffiliateINSIDER. As the new affiliate management agency for Marathonbet, AffiliateINSIDER has set about combining strategy and program management with the bespoke marketing services to widen the online sports betting and gaming operator’s global reach. Marathonbet, who this week announced a new multi-year deal with …

Read More »

Marathonbet scores principal partner deal with Sevilla FC

Online bookmaker Marathonbet has been confirmed as the principal partner and front-of-shirt sponsor for Sevilla FC, as part of a new two-year agreement between the duo, with the deal set to begin at the start of the 2019/20 season. The five-time Europa League champions will gain access to exclusive content, offers and experiences from the bookmaker throughout the campaign, while the …

Read More »

BetConstruct hires Hoffman as Vbet’s global marketing lead

Industry technology supplier BetConstruct has confirmed the appointment of Viktor Hoffman who will be tasked with overseeing global marketing directives for BetConstruct’s Vbet brand. Prior to the appointment, Hoffman has been acknowledged for his work with the Addison Global’s challenger brand, MoPlay having also been tasked with the development and launch of a successful diversification strategy as CPO, and later CEO of …

Read More »

Marathonbet named as sponsor for Windsor’s Summer Sprint Series

Marathonbet has penned a new deal with Arena Racing Company (ARC) and Royal Windsor Racecourse which will see the operator named as the principal sponsors of the Summer Sprint Series at the Berkshire racecourse. The Sprint Series is set to be held over the course of 10 famous Monday Night fixtures at Royal Windsor, with the £75,000 Final taking place …

Read More »

Red Rake secures UK remote gambling software licence

Valencia-based Red Rake Gaming will be offering gaming content to its UK customer base after securing a remote gambling software licence. The gaming developer plans on launching its content in the next few weeks following the success of its first batch tested in line with UK Gambling Commission standards. Red Rake Gaming is currently in the process of certifying the …

Read More »

New Inbet lobby to provide easy access to full virtual collection

Inbet lobby

Inbet Games has implemented a new lobby which enables bookmakers to integrate a whole collection of virtual games rather than one at a time through the API. The lobby, designed to provide incremental revenues for its online partners, can be tailored to match the look and feel for operators including Parimatch, Fonbet and Marathonbet. It means that the following virtual …

Read More »

Inbet’s White Label platform gets Spinomenal content boost

Spinomenal

Inbet Games has added more than 100 online games to its white label platform through the integration of content from Spinomenal. Spinomenal is a Maltese-based gaming software aggregator that provides suppliers and operators with hundreds of online games from trusted third-party content providers through a single integration. Every month, Spinomenal’s fast growing portfolio, which includes new releases Demi Gods II …

Read More »

All-in Translations: One Flew Over the Football’s Nest

All-In

They are known for localizing online casino content. Now they’re pleading football mania. All-in Translations CEO Roy Pedersen sums up 1,000 days at the football and betting crossroads to highlight the lessons learned. When I launched All-in Translations in Malta back in 2008, the company’s mission was to solve a very obvious problem: many of the people doing language localization …

Read More »

Marathonbet backs Italian market with ‘short-term’ SS Lazio sponsorship

European online bookmaker Marathonbet has raised eyebrows confirming that it will act as official shirt sponsor of Serie A football club SS Lazio. Marathonbet details that it has secured a fixed short-term sponsorship with Lazio, which will terminate in January 2019 as the Italian government imposes its blanket ban on betting/gambling advertising, sponsorships and marketing across all media and sports …

Read More »