Tag Archives: Joanne Whittaker

‘Another big breakthrough’ for Betfred in Sharp Gaming rebrand

SBC News ‘Another big breakthrough’ for Betfred in Sharp Gaming rebrand

Sharp Gaming has rebranded as Betfred’s Technology department following a successful £100m migration of all Betfred customers onto a single proprietary platform.   The transition sees Sharp Gaming CEO, Andrew Daniels, assume the role as the bookmaker’s new Chief Information Officer and will be responsible for all the Betfred Group’s IT and Technology infrastructure.   Daniels commented on the announcement: “It’s been …

Read More »

Betfred customers hope for snow as new ad reveals £5m festive draw

SBC News Betfred customers hope for snow as new ad reveals £5m festive draw

Betfred has launched its first ever Christmas advert introducing a new £5m festive draw. The bookmaker is going to make five online customers millionaires on the condition that it snows in London on Christmas Day, as set out in its ‘upbeat, feel-good’ campaign created by creative and production agency Zút. Betfred Chief Executive, Joanne Whittaker, commented: “With all the brilliant …

Read More »

Betfred and Betway place emphasis on SG in marketing partnerships

IGT supports launch of Betfred’s ‘legendary brand’ in Nevada

To mark Safer Gambling Week, high-profile UK bookmakers such as Betfred and Betway have increased the emphasis on responsible betting in their marketing and communications. In the case of the former, the Warrington-based operator has launched a series of adverts around safer gambling, specifically highlighting the tools it offers to help customers stay in control of their betting behaviour. The …

Read More »

Betfred makes changes to US leadership with Kresimir Spajic as CEO

Betfred USA, Grand Falls, Iowa

Kresimir Spajic has been confirmed as the new CEO of Betfred USA, the stateside-facing venture of UK heritage omnichannel operator Betfred. Betfred USA is currently active in 10 US states, and in the leadership position Spajic will be tasked with continuing the rollout of its strategy and operations across the country. From its headquarters in Warrington, Greater Manchester, Betfred has …

Read More »

Betfred invests in LottoStar to accelerate South African drive  

SBC News Betfred invests in LottoStar to accelerate South African drive  

Betfred has significantly expanded its presence within South Africa, taking a ‘major shareholding’ in LottoStar to advance the market leader’s online betting offering.  Marked a major corporate initiative, Betfred will invest in LottoStar, which is recognised as South Africa’s leading brand for fixed-odds numbers betting and Live Games. “LottoStar has quickly developed itself as a leading brand, recognised nationally across …

Read More »

Fred Done appoints Joanne Whittaker as Betfred CEO 

SBC News Fred Done appoints Joanne Whittaker as Betfred CEO 

Betfred has confirmed the appointment of Joanne Whittaker as new Group Chief Executive, taking over the leadership duties of Betfred founder Fred Done.    The Racing Post has reported that Done sent a personal statement to Betfred employees confirming Whittaker’s appointment, with the executive set to join the company next month. The former Head of the operator’s IT division, Whittaker left …

Read More »