There’s more to India’s igaming market than meets the eye and challenging assumptions is the only way to build sustainable growth, says Already Media CEO Alina Famenok India might just be the fastest-moving, most complex market in igaming right now. Yet most of the analysis I see boils down to its large population and passion for cricket. This only tells …
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Stake.com strikes + $100m in IPL wagers boosted by Rupee promo
Stake.com has benefited from a ‘major surge’ in betting on the Indian Premier League (IPL), as its sportsbook offering has been customized to engage with ‘cricket crazy audiences’. The cryptocurrency bookmaker announced that it has recorded more than $100m wagered on the IPL 2024 season thus far. IPL betting volumes are expected to reach record-breaking levels as the world’s biggest …
Read More »Sky Sports to broadcast IPL in UK & Ireland
Sky Sports will show the Indian Premier League (IPL) for cricket fans in the UK and Ireland for the next four years. The broadcaster agreed a deal with the league to showcase the sport’s largest competition whilst renewing a deal to retain broadcasting rights to the Women’s Premier League (WPL). The IPL and WPL will be exclusively broadcasted on Sky …
Read More »ParlayBay forms cricket content deal with 96.com as IPL season nears
ParlayBay has signed an agreement with 96.com to provide its cricket content to the online gambling platform. As ParlayBay elevates its presence across Asia, 96.com will be integrating the Malta-based provider’s strong cricket portfolio into its offering – which will include the industry’s first ball-by-ball micro betting service. This feature – which is in ParlayBay’s STACK’EM bet builder format – …
Read More »STATSCORE responds to cricket data demand via Tamil Nadu Premier League
STATSCORE has announced an upcoming data coverage deal for the Tamil Nadu Premier League (TNPL). Described as one of India’s most prestigious regional cricket competitions, the news follows the recently concluded IPL season which provided bookmakers with profits, further boosted by STATSCORE’s live data coverage of all 74 matchups. Adam Działach, Product Manager at STATSCORE, said: “Recognising the growing interest …
Read More »STATSCORE adds ‘skyrocketing’ IPL to its ScoutsFeed
STATSCORE has added cricket to its ScoutsFeed product ahead of the 2023 Indian Premier League (IPL) season. The sports data provider has outlined that by including the sport, the company is taking on a ‘significant milestone’ in its expansion plans, as cricket continues to gain popularity worldwide. Adam Działach, Product Manager at STATSCORE, commented on the deal: “It’s thrilling to …
Read More »Low6 to rollout three-phased gamification roadmap for Sportsbet.io
Sportsbet.io has become the latest operator to partner with Low6, leveraging the firm’s gamification products for this year’s FIFA World Cup. A three-phased plan will start with Low6 developing a ‘Sportsbet.io Clubhouse’ for the multi-currency operator – which allows customers to bet using fiat and crypto – themed around the upcoming tournament. The remaining two phases will see additional clubhouses …
Read More »LSports broadens BetBooster offer with handball and cricket
Sports data solutions provider, LSports, has broadened its BetBooster coverage with the new additions of handball and cricket this week. Now live with 10 popular sports including soccer, tennis, basketball and more, BetBooster has achieved record success rates, said the firm. The automated AI-based betting tips generator supports over 100 betting markets, both in-play and pre-match, with complete bet slip …
Read More »Inside Edge ‘Masters 2020’ special: The race for the green jacket
It seems like a lifetime since we saw Tiger Woods in Sunday red punching the air at Augusta upon winning his 15th major at The Masters, writes Nick Haynes from Form Labs. In all fairness, it has been the longest break between two Masters tournaments since World War II. Yet speaking of breaks, we have the international football break coming …
Read More »Indian cricketers to drive new GoodGamer DFS and esports app
GoodGamer Corp has signed Indian cricketers Kuldeep Yadav and Umesh Yadav as brand influencers for its new GoodGamer Fantasy Gaming App. Billed as India’s first daily fantasy sports (DFS) and true esports gaming platform, its launch coincides with the return of the Indian Premier League (IPL). On the DFS side, it is the first to offer several other features including …
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