Tag Archives: cheltenham festival

Countdown to Cheltenham: Geoff Banks labels ‘Wednesday wipeout’ as a figment of the imagination

With only three days left in the Countdown to Cheltenham, SBC has continued to question the betting industry’s major operators on what to expect at the four day event. Speaking to Geoff Banks of Geoff Banks Sports, we found out why he thinks the possibility of a Wednesday wipeout is a ‘figment of the imagination’, and why request-a-bets might not …

Read More »

Countdown to Cheltenham: Wednesday racecard ‘not a worry at the moment’ says BoyleSports

With only a few days left in the Countdown to Cheltenham, SBC has continued to question the betting industry’s major operators on what to expect at the four day event. Speaking to Leon Blanche, Head of Communications at BoyleSports, he explained why the Irish bookmaker has held off ‘on going Non Runner No Bet’, and how promotional offers are helping …

Read More »

Countdown to Cheltenham: Racing Post discusses getting ‘festival ready’

There’s less than a week to go in the Countdown to Cheltenham, and the racing industry has ramped up its pre-Festival campaign. Speaking to Head of Betting at Racing Post, Brian Morris, he told SBC how they’re getting Festival-ready, which runners and riders are worth keeping an eye on, and whether he thinks Al Boum Photo could retain his Gold …

Read More »

Countdown to Cheltenham: Fitzdares on boosting engagement ahead of The Festival

There’s less than a week to go in the Countdown to Cheltenham, and the racing industry has turned its attention to the runners and riders which are tipped for success.  Speaking to William Woodhams, CEO of Fitzdares, he told SBC that the pre-Festival events such as The Fitzdares Club have been key in boosting engagement with the four-day event for …

Read More »

Countdown to Cheltenham: The Festival will have its highs and lows says Betway

With the Countdown to Cheltenham well underway, SBC has continued to question the betting industry’s major operators on what to expect at the four day event. Speaking with Betway’s Head of Corporate Communications and PR Alan Alger, he revealed that sponsoring the Betway Champion Chase is a key asset for the operator, and suggested that Ballymoy could be worth backing …

Read More »

Ladbrokes backs its UK credentials launching ‘Where the Nation Plays’

Ahead of next week’s Cheltenham Festival (10-13 March), Ladbrokes has debuted its new UK TV advertising campaign ‘Where the Nation Plays’. Forming part of a series which will cover racing, football and gaming, ‘Where the Nation Plays’ aims to highlight Ladbrokes’ heritage and proven credentials operating as the UK’s ‘most trusted bookmaker’. In its campaign notes, Ladbrokes marketing underlined that …

Read More »

Countdown to Cheltenham: Santini could deliver Henderson Gold Cup win says Coral

With 11 days to go until the racing industry descends on Cheltenham Racecourse, SBC has been getting the run-down from major betting operators on what to look out for at The Festival. We’ve been asking whether we could be seeing a ‘wednesday wipeout’ and what the chances are of Willie Mullins retaining the Gold Cup title. Speaking to Harry Aitkenhead, PR …

Read More »