With the Cheltenham Festival reaching a crescendo, Head of Trading Mark Wilson outlines why sportsbook supplier FSB leads the field in horse racing and allows operators to take the reins. It’s been a transformational 12 months for FSB with market entry in North America attained alongside a major WLA partnership in Europe. While we grow and scale globally, FSB remains …
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SBK has announced the launch of the SBK Betting Zone, a new content hub combining writers, brand ambassadors, podcasts and previews. The Smarkets-powered sportsbook has moved to bolster the range of content available to its customers via the new product, which will focus on highlighting the app’s odds to provide “insights, betting ups, and previews”. This will feature contributions from …
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Spotlight Sports Group will bolster its Cheltenham Festival coverage with the launch of a new mini-series in partnership with Paddy Power. The live daily show, which will be named Good Morning Cheltenham, will be presented by Racing Post’s David Jennings – who will be joined by a number of guests including Paul Kealy, Mick Fitzgerald, Matt Chapman and Paddy Power. …
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Spotlight Sports Group (SSG) and Betfair have extended and expanded their existing partnership centred around the provision of horse racing video content. Covering multiple events throughout 2022, including the upcoming Cheltenham Festival, Grand National and July’s Royal Ascot, the agreement will see SSG supply Betfair with its Racing Post Live programme. Included in this offering are live reactions from racing …
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Playtech and the Jockey Club have entered into a new strategic partnership, centred around the development of cross-product content. The five-year deal will see Playtech produce content based on the Jockey Club’s network of racecourses and fixtures, with the firm having secured the rights to develop the features across its casino, live casino, poker, virtual sports and bingo verticals. Brokered …
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The Sky Bet Sunday Series is set to return in 2022, with coverage set to be provided by the Racecourse Media Group (RMG) and ITV, providing free-to-air broadcasting. Outlining a collective objective of presenting ‘compelling and competitive racing’ targeting a new audience of Sunday viewers, the triple partnership aims to build on constructive 2021 results for the series. Six of …
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Racecourse Media Group (RMG) has signed a two-year extension agreement with the Dubai Racing Club, covering production and distribution of horse racing content. The contract renewal will see RMG continue to provide on-course coverage of all fixtures at the Meydan Racecourse over the next two horse racing seasons, with support from Timeline Television. Martin Stevenson, CEO of RMG, said: “We …
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Entain has extended its horse racing streaming tripartite partnership with SIS (Sports Information Services) and the Racecourse Media Group (RMG) until 2026. The contract renewal has seen the FTSE100 gambling group secure media feeds from 35 British racecourses for its Ladbrokes and Coral retail holdings. RMG extended its own contracts with the 35 racetracks in question earlier this year under …
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Racing Post, part of Spotlight Sports Group, has announced a new agreement with Cheltenham racecourse to sponsor the December Gold Cup. The Grade 3 handicap chase, one of the highlights of the international meeting, will be staged as the Racing Post Gold Cup on Saturday 11 December. It will be broadcast via the Spotlight Sports Group-owned racing news outlet’s app …
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Flutter Entertainment and Racecourse Media Group (RMG) have confirmed the signing of a long-term partnership, lasting until 2028, focusing around streaming rights and marketing. The deal will see Flutter Entertainment leverage RMG’s horse racing streams to supply more content to its customers across its online and retail Paddy Power, Betfair and Sky Bet verticals. Meanwhile, RMG will look to utilise …
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