Tag Archives: Betzone

Metric Gaming has launched its sportsbook in the UK for the first time, complete with a new racing-focused product, in partnership with BetZone. The brand makes its official UK debut, where horse racing remains a popular betting sport despite some hurdles in recent years, shortly after the roll-out of two sportsbooks in the Netherlands in mid-2024.  ‍Adam Joseph, Chief Operations …

Metric Gaming, a European sportsbook platform provider, has partnered with Racing and Sports (R&S) to improve its horse and greyhound racing offering. The company will utilise R&S’ racing product to enhance its offering in the UK and Ireland, where horse racing remains a popular betting sport despite some hurdles in recent years. Metric has already taken the racing product live …

GiG Software Plc (GiG) has expanded its partnership with Betzone by facilitating the launch-to-market of the latter’s revamped online ecosystem.  Under the terms of the deal, Betzone will leverage GiG’s risk scoring system, combining big data and third-party integrations with its platform and Logic technologies. This, the firm says, will help tailor player interactions based on risk levels, ensuring personalised …

Metric Gaming has formed a partnership with Betzone to launch the brand’s new UK sportsbook venture. The new deal follows the debut of Metric’s sportsbook in the Netherlands back in May.  Adam Joseph, Chief Operations Officer at Betzone, commented: “We are delighted to announce the partnership with Metric.  “We have been impressed with their product and proposition, as well as …

Gaming Innovation Group (GiG) has announced it will be powering Betzone with its igaming platform, CoreX, and workflow automation tools LogicX and DataX. This is the second UK deal GiG has announced in recent weeks as the company continues the execution of its strategic growth plans for the region. Andrew Cochrane, Chief Business Officer at GiG, commented: “The partnership with …