Tag Archives: betway

West Ham signs Dragonn as the Hammers move into esports

West Ham United has become the first Premier League team to officially sign an esports player in the form of Fifa star Sean ‘Dragonn’ Allen. Dragonn, who’s from Essex, was the runner up in the Fifa Interactive World Cup 2016 losing out in the final to Denmark’s Mohamad Al-Bacha. Allen said of his deal: “This is a massive move forward for me. …

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Leicester City triumph to trigger ‘recalibration’ on long shot pricing

The news media is awash at how much Leicester City’s incredible Premier League title triumph is going to cost the betting industry, but we may not see the true impact of the unlikely win until next season. While the estimates are that The Foxes’ 5,000-1 victory has cost the betting industry between £25m – £50m, the truth is that the …

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Sporting Index bolsters ESSA membership numbers

Sporting Index has joined ESSA, the regulated betting industry’s integrity body. By joining with Sporting Index, ESSA has added sports spread betting to its existing coverage of traditional fixed odds and pool betting markets. ESSA now has 19 members, and represents many of the major regulated international sports betting operators: the ABB, Betclic, Bet-at-Home, Betsson, Bet365, BetVictor, Betway, bwinparty, Digibet, …

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Betway hits a double with Darts World Cup sponsorship agreement

Betway has teamed up with the Professional Darts Corporation to become the title sponsor of this summer’s hotly anticipated World Cup of Darts. The 32-nation Betway World Cup of Darts, will be televised live on Sky Sports and broadcast worldwide from June 2nd to the 5th, and will see two-player teams representing their nation in the unique Pairs format as …

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Silvestre de Sousa joins Betway as brand ambassador for 2016 Flat Season

Reigning champion Flat jockey Silvestre de Sousa has signed a deal to become brand ambassador for leading online sportsbook Betway for the 2016 Flat season. The 35-year-old jockey rode 132 winners last season, including the Group 1 Juddmonte International at York on 50/1 rank outsider Arabian Queen. He is 5/4f with Betway to retain his champion jockey crown. The deal …

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Betway teams up with English Federation of Disability Sport

Betway has announced the English Federation of Disability Sport (EFDS) as its official charity of the year. The partnership will kick off this weekend, when employees line up for the Silverstone Half Marathon with a fundraising goal of £25,000 for the year. The funds raised from the half marathon will provide vital support to EFDS’s Inclusive Fitness Initiative, which helps …

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Anthony Werkman – Betway – Fnatical about esports

Betway is betting big on esports. As one of the foremost promoters of esports amongst the UK’s major bookmakers, it recently sponsored a Betway Fight Night between Team Fnatic and Team Astralis. We spoke to Director of Marketing and Operations at Betway Anthony Werkman about this, how its carving out a reputation in esports communities and the particular need for a separate …

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Oscars 2016: Any Room for an upset?

The 88th Academy Awards takes place this Sunday 28th February. These awards have been heavily touted as the year DiCaprio will finally get his hands on the Best Actor prize which has long evaded him, and with odds as low as 1/100 in places, the bookmakers appear to agree. Whilst this category may be a write off, there are plenty more …

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Betway backs return of eSports Fight Night

Betway has been announced as the title sponsor for Betway Fight Night, a one-off exhibition in which Astralis and Fnatic – two of the globe’s premier eSports teams – will compete for a 4,000 EUR prize. The online bookmaker, who in August 2015 became the first firm to launch a dedicated eSports portal, will be offering a comprehensive collection of markets on …

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Betway extends title sponsorship of snooker’s UK Championship

Online gaming operator Betway has agreed a deal to remain as title sponsor of snooker’s UK Championship for an additional two years. Under the agreement, the tournament will continue to be known as the Betway UK Championship for its 2016 and 2017 editions. Betway first took on the role as title sponsor for the tournament at last year’s event, which …

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