Tag Archives: betvictor

At The Races activates BetCaller tool for 2025 Cheltenham Festival

SBC News At The Races activates BetCaller tool for 2025 Cheltenham Festival

At The Races (ATR) has declared an ‘industry-first’ innovation, enabling its app to authorise voice-activated commands powered by Voxbet. Delivered in time for the 2025 Cheltenham Festival (11-to-14 March), the At The Races app has integrated the BetCaller solution from Voxbet, providing audiences with a voice-activated digital navigation tool. The ‘Festival-ready’ BetCaller solution will allow users to review all horse …

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BVGroup promotes safer gambling with Tracy McGrady

SBC News BVGroup promotes safer gambling with Tracy McGrady

BVGroup has named Tracy McGrady as the Safer Gambling Ambassador in Canada for its BetVictor brand. The seven-time NBA All-Star played for the Toronto Raptors, Orlando Magic, Houston Rockets, New York Knicks, Detroit Pistons, Atlanta Hawks and the San Antonio Spurs, all during his 16-year career. Brent Almeida, CCO of BVGroup, noted: “We are thrilled to have signed Tracy McGrady …

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Kaizen and BVGroup partner to launch Betano as new UK challenger

SBC News Kaizen and BVGroup partner to launch Betano as new UK challenger

Kaizen Gaming has announced that it will launch its flagship Betano brand in the UK market in partnership with BVGroup. Betano’s imminent UK launch is deemed the “latest milestone for the sportsbook, solidifying its global brand presence as the Official Sponsor of both UEFA Euro 2024 and the CONMEBOL Copa America 2024”. As the pan-international brand of Greek online gambling …

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BetVictor heading ringside as Joe Joyce betting partner

BetVictor heading ringside as Joy Joyce betting partner

BetVictor secured an expansion of its sponsorship portfolio this week via a partnership with Joe Joyce, ahead of the British heavyweight boxer’s rematch against Zhilei Zhang. The Gibraltar-based bookmaker’s brand logo will feature on Joyce’s kit on the fight night as well as on his team’s kit. The company will also produce content during the fight build up and feature …

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BetVictor takes full coverage of World Snooker Tour

SBC News BetVictor takes full coverage of World Snooker Tour

BetVictor has announced the comprehensive renewal of its longstanding sponsorship with the World Snooker Tour (WST).  The new agreement sees BetVictor solidify its commitment to pro-snooker, as the title sponsor for eight tournaments during the upcoming 2023/24 WST season. BetVictor will serve as the title sponsor for various prestigious events, including the BetVictor Home Nations Series, the BetVictor European Series, …

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BetVictor rebrands as BVGroup under new corporate identity

SBC News BetVictor rebrands as BVGroup under new corporate identity

BetVictor has revealed a new group corporate identity, including a new company name, logo and website. The Gibraltar-based online gambling company will now officially be known as BVGroup, which it said now reflects its position as a multi-brand gambling operator and B2B technology solutions provider – whilst acknowledging its heritage. Starting as a trackside bookmaker more than 75 years ago, …

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BetVictor supports continued growth of basketball in Canada

SBC News BetVictor supports continued growth of basketball in Canada

BetVictor has become the official sports betting partner of the Canadian Elite Basketball League (CEBL) for the 2023 season. As the Gibraltar-based, UK-founded operator expands its presence in Ontario and across Canada, the deal will include what the pair have described as a ‘groundbreaking’ sports betting experience for CEBL fans across its broadcasts and media platforms. Samuel Boswell of BetVictor …

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ASA rigidly upholds CAP sports marketing standards against BetVictor

ASA rigidly upholds CAP sports marketing standards against BetVictor

BetVictor has been ordered to remove a Facebook advert by the Advertising Standards Authority (ASA) for breaching Committee on Advertising Practice (CAP) guidelines. The post in question featured an image of two FC Barcelona players, Jordi Alba and Sergio Busquets, with a caption stating ‘“Who is the most underrated player at the club you support?’, featuring the BetVictor logo.  As …

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BetVictor’s James Kennedy assumes talkSPORT Bet leadership

talksport

James Kennedy has begun his tenure as the first Head of talkSPOIRT Bet, BetVictor’s latest white label venture, operated on behalf of the talkSPORT media outlet.  Based in Gibraltar, the role will see Kennedy lead, manage and oversee the UK-facing talkSPORT Bet brand, which made its market launch late last year following its initial announcement in August. The operator uses …

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PA Betting Services to revamp talkSPORT BET racing markets

SBC News PA Betting Services to revamp talkSPORT BET racing markets

PA Betting Services has been enlisted to bolster the horseracing content of talkSPORT BET, the new joint-venture sportsbook property of talkSPORT Media and BetVictor.  Securing a multi-year partnership, PA Betting Services will deliver its premium racing content from the UK, Ireland, South Africa and Japan to enhance the offering of talkSPORT BET’s new sportsbook platform.   talkSPORT BET formally launched in …

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