Slot developer Pragmatic Play has continued its portfolio expansion by reaching an agreement with Bethard Group. This will see the digital casino games provider roll out its 80 plus slot titles, following recent similar deals with GVC and GAMEIOM – which allowed them to reach tier one operators Ladbrokes Coral and BetVictor. Yossi Barzely, Head of Business Development at Pragmatic …
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Shaun Simmonds, Founder of Supersub Sport and Sportpesa’s UK representative, takes a look ahead at next year’s World Cup in Russia and predicts a creative surge to attract a new audience. The fact that next summer’s World Cup will be in Europe is a huge plus. I remember covering a match between USA and Ghana on Twitter at 11pm on …
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Speaking at the Soccerex Global Convention in Manchester, Betvictor’s head of brand Shane Stafford described having a ‘strategy’ as ‘key to utilising the assets’ that come from a sporting partnership. Addressing the sponsorship panel, Stafford said: “When going into Snapchat, Facebook and Twitter don’t just go into it without a strategy, I’ve seen lots of brands that have just jumped …
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The Confederations Cup final between Chile and Germany came out as July’s top match on bettingexpert, in a month dominated by football despite the absence of domestic league action. Surprisingly, the Champions League qualifier between Rijeka and TNS took second spot behind the final in Russia, ahead of the competition’s third place play-off between Portugal and Mexico. Unibet was the …
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In partnership with industry content provider Realistic Games, Gibraltar online bookmaker BetVictor has announced the launch of its exclusive Liverpool FC slots game ‘LFC Stars’. The game will be exclusive to BetVictor casino inventory, as the Official Betting Partner of Liverpool FC. LFC Stars is a three-reel, five-win line slot, featuring present Liverpool FC players Roberto Firmino, Georginio Wijnaldum, Adam Lallana …
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Matthew Glazier of bookies.com looks ahead to next summer’s World Cup extravaganza in Russia, which promises to be typically record-breaking. Aside from an Under-21 European Championship and the glorified group of friendly matches that comprised the Confederations Cup, there wasn’t a lot of football played during the summer of 2017, although at least the latter tournament whetted the appetite for …
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Stephen Harris, the horse racing guru at bettingexpert, saw his lead cut in the Tipster Challenge, despite matching the 2.25-point return of this week’s guest at Nottingham. BetVictor PR Manager Charlie McCann sits third in the early stages of the Flat Season competition, sponsored by Betting Gods, after a win for 9/4F Another Touch in the 3:50. Unfortunately, neither of …
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Stephen Harris from bettingexpert has taken a chance on Seduce Me as his Nap of the Day at Nottingham, after claiming that the Karl Burke trained horse will be “spot on fitness wise”. Unlike Harris, today’s Tipster Challenge guest Charlie McCann has gone for a race favourite in Wahiba, ridden by Andrea Atzeni, who he expects to “make all” despite a …
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Industry legend Victor Chandler is set to return to the business, launching new East African sports betting venture Bet Lion this coming August. Following a three-year hiatus, Chandler has partnered with betting platform provider FSB Tech to launch Bet Lion, a sportsbook which aims to be a market leader in Tanzania and Kenya. One of the biggest characters in sports …
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A year on from a £10 million hammering on the opening day at last year’s festival, the bookmakers ended day one at Cheltenham 2017 with a narrow lead. There was a short odds success for Altior (1/4) in the Racing Post Arkle and a small loss for bookies from 5/1 winner Buveur D’Air in the Stan James Champion Hurdle, but …
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