Tag Archives: betting on football

Sportradar: Embracing the “next generation” for collecting sports data

data

A recent recipient of re-certification from the ISO for the quality, efficiency and distribution of sports data, Sportradar has refused to rest on its laurels, particularly when it comes to embracing the “next generation” for how this data is collected. David Lampitt is the Head of Global Sports Partnerships for Sportradar, whose data collection process currently involves more than 7,000 …

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OPTIMA: Taking an operator-led approach to R&D

innovation

The openness to innovation, the research to support new innovation, the resources to gain ‘first mover advantage’ for such innovation, or the response time to existing innovation. Whatever the context, innovation is a buzzword that dominates the industry agenda. However, sports betting and gaming solutions provider OPTIMA has taken a slightly different approach to arming its operators with the right …

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Racing Post times Intellr launch around Betting on Football

Intellr

Racing Post B2B launched the new B2B sports brand Intellr at last month’s Betting on Football conference. Amongst a strong collection of exhibitors showcasing the latest in sports betting innovation at Stamford Bridge, Intellr launched its flagship in-play football product which provides customers with reliable, high-quality live tipping content. The smart, responsive and agile API bridges the gap between real-time …

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Why realistic odds and outcomes trump top graphics for virtuals

Golden Race - Mobile

Golden Race CEO Martin Wachter told delegates at the Betting on Football conference that “what works in real betting doesn’t always work in virtuals”, while more realistic odds and outcomes is more important to the customer than the best graphics. Speaking on the ‘Let’s get digital: where now for virtual sports’ panel at last week’s event, he explained how Golden …

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Accuscore launches all-in-one betting info app at BOFCON2019

Age Verification

Leading sports forecasting and modelling specialist Accuscore will launch its new mobile app at the 2019 ‘Betting on Football Conference’ (19-22 March, Stamford Bridge – London), seeking to deliver the most acute betting predictions to all sports audiences. In its product breakdown, Accuscore details that it app will feature all relevant user betting engagements and market information including – game …

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OtherLevels: Brendan O’Kane – Customer expectations will be the driving force for innovation

Ahead of this year’s Betting on Football, we have turned our attention towards everything innovation, catching up with OtherLevels Founder and CEO, Brendan O’Kane. We spoke about the acceleration of innovation in recent years, and the importance of personalisation for a sportsbook experience. At this year’s event, Brendan will be speaking as part of our Betting on Innovation track, where …

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Scott Davies sharing experiences to help prevent problem gambling

“Some people will understand, some won’t. But there was a point when betting was the reason I was getting out of bed in the morning. Not the football, not my family, I just got up and placed bets, that was it. It was all I wanted to do.” Whether it’s the lifestyle, passion for the game or simply it’s a …

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SkillCorner: Morgan Jacquin – The industry must keep offering a betting experience that keeps players coming back

Football and technology appear to go hand-in-hand with one another, especially given the increasing use of VAR technologies across a number of UK and international fixtures. In the run up to this year’s Betting on Football, SBC caught up with Morgan Jacquin, Head of Business Development at SkillCorner, to discuss technological innovation in the world of football. Jacquin tells SBC …

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Assessing the football and betting sponsorship dynamic

VSoftCo - Copyright: wavebreakmediamicro / 123RF Stock Photo

Much has been written regarding the industry’s relationship with sports, none more so than football, where criticism has suggested measures must be put in place to curb what is seen as an over saturation of marketing, sponsorships and advertising. This topic is set to fall under the microscope at the sixth annual Betting on Football, taking place this week at …

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New Betting on Football track answers industry’s burning questions

With only a few days until the Betting on Football conference returns to Stamford Bridge, SBC has introduced a new format to one of the panels which will allow the audience to pose the big questions to some of the industry’s most influential figures. Set to bring the Leadership in Betting track to a lively close on Wednesday 20 March, …

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