SBC News Voice of the Sports Betting Industry
StarCasinò Sport has signed a two-year sponsorship of ACR Messina, as the betting firm makes its debut in Serie C Lega Pro.
The Betsson Group-owned brand aims to expand its footprint across multiple levels of Italian sports, as it is set to appear on the Biancoscudati team kit for the 2023/24 and 2024/25 football seasons.
Stefano Tino, Managing Director of StarCasinò Sport, stated: “We are proud to have established an agreement with a historic club like ACR Messina, particularly as the Main Sponsor.
“The city welcomed us with an enthusiastic and deeply engaged fan base, and we are eager to begin collaborating with the club to provide unforgettable experiences for this vibrant community.
“This partnership represents another step in our commitment to enhancing and supporting Italian sports on various levels, as well as standing alongside territories and fans who share our sporting values. It’s a collective achievement we look forward to celebrating with our team and all of ACR Messina.”
Meanwhile, StarCasinò Sport continues to build on partnerships with major Serie A teams such as AS Roma, SSC Napoli, Torino FC, Palermo FC, and Serie BKT.
The announcement coincided with the match between ACR Messina and Catania in the Italian Cup on 4 October, marking the first appearance of the StarCasinò Sport brand on the Giallorossi shirts.
“I am delighted by our new sponsor and also proud because an international brand has chosen to invest in Messina,” added ACR Messina President, Pietro Sciotto. “This is a clear indication of the renewed enthusiasm surrounding the city’s premier football team.
“The two-year commitment underscores the confidence in the ACR Messina brand. StarCasinò Sport has been visible on the shirts of numerous Serie A clubs, and from today, it will also grace the ACR Messina jerseys.
“I wish to express my gratitude for this significant commercial partnership to Alessandro Giacomini, Managing Director of Infront Italy, Daniela Lazzaro and Saverio Provenzano, who represent Infront Italy in Sicily and Calabria. A special thanks also goes to Mario Bonsignore and his marketing team for their work in negotiating this agreement.”
