SBC News Voice of the Sports Betting Industry
William Hill has secured a deal to become the Official Betting Partner of the Qipco Guineas Festival.
The partnership follows a string of sponsorship deals for William Hill with Lincoln at Doncaster and the Punchestown Champion Chase, as well as the Randox Grand National Festival.
William Hill will sponsor a total of 15 races across the three-day meeting, including the Jockey Club Stakes, Palace House and Dahlia Stakes which now feature the William Hill title.
Lee Phelps, spokesperson for William Hill, said: “We’re delighted to become the Official Betting Partner of the Qipco Guineas Festival, strengthening our relationship with The Jockey Club on the back of a fantastic Grand National Festival.
“It’s brilliant for William Hill to be associated directly with such a prestigious event at Newmarket, the home of the thoroughbred, for this season’s first two Classics. The company has a close connection with the history of the 2000 Guineas, as William Hill himself bred the 1949 winner Nimbus, who then went on to win the Derby.
“We’re excited to be involved at racing’s key meetings and see the Qipco Guineas Festival as the perfect sponsorship as the British Flat season kicks into gear.”
