SBC News BOS Sponsor Profile – Paul Witten – SIS

BOS Sponsor Profile – Paul Witten – SIS

Paul WittenBetting data and media services supplier SIS has been confirmed as a sponsor for Betting on Sports! The company has recently added to its portfolio after announcing deals with UAE horse racing, BAGS international greyhound racing, and a five-year deal with Racecourse Media Group for picture and data rights at its 34 UK racecourses.

We caught up with Commercial Director Paul Witten, who spoke about what he is most looking forward to at Betting on Sports, and what his company are looking to take away from the conference.

SBC: What are your main aims from collaborating with Betting on Sports?

PW: We are looking to raise the profile of our innovative products and services, and drive leads for our commercial team.

SBC: What do you find appealing about Betting on Sports?

PW: It’s great to be involved with an event that caters so well for our audience. It allows us to have a number of interesting conversations in a short space of time. It is also great to share ideas and listen to the leading industry experts.

SBC: What are you looking forward to being debated at Betting on Sports?

PW: It’s always interesting to hear about the future direction of the industry as a whole. It is a fast moving industry and as such always generates interesting debates across the board.

SBC: Apart from football, what is the most interesting sport to bet on?

PW: Horse racing and greyhound racing are certainly up there as the most interesting sports to bet on. So much history and heritage and both have a very exciting future ahead of them, in particular with the launch next year of our Horse’s In-Running product.

SBC: What does the rest of 2016 have in store for you?

PW: 2016 has been an exciting year for SIS, with a number of exciting innovations and there is still more to come. We will be launching one or two more products in the coming months, that are certain to prove that SIS is at the forefront of innovation within the betting and gaming industry.

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Click here to join SIS at Betting on Sports this September!

Or get in touch with [email protected] for more information!

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