SBC News Women’s World Cup: demand for OpenBet’s SportCast player props reaches ‘highest level yet’

Women’s World Cup: demand for OpenBet’s SportCast player props reaches ‘highest level yet’

Demand for OpenBet’s player stats offering reached its “highest level yet” during the Women’s World Cup, largely due to an increased number of requests for “a much wider range of markets” from operators.

Throughout the tournament, which culminated in a 1-0 win for Spain, OpenBet offered five different markets which were powered by SportCast to its operator partners: shots on target, assists, passes, shots and tackles.

The markets were made available via SportCast’s BetBuilder, pre-built BetBuilder and singles product sets.

Manos Lagopoulos, VP Trading Content at OpenBet, said: “Women’s sports betting has seen a huge boost in interest over the past 12 months, with this year’s World Cup tournament the latest driver of activity.

“We are delighted to have offered our Player Props product for bettors worldwide and cater to demand from operators for a much wider range of markets.”

OpenBet powered more than 1.3 million sports betting transactions throughout the tournament – a testament to the heightened engagement with the Women’s World Cup.

The technology, content and service provider has made considerable moves towards offering more opportunities for bettors to engage with women’s sporting events as of late, including enhanced stats offerings across Women’s National Basketball Association (WNBA) matches and National Rugby League (NRL) Women’s Premiership events.

Check Also

SBC News OpenBet reinforces lottery position with Loterie Romande

OpenBet reinforces lottery position with Loterie Romande

OpenBet has partnered with Swiss lottery and betting group Loterie Romande, which provides its services …

OpenBet CEO Jordan Levin

OpenBet’s next chapter: growth, expansion and industry leadership

With the management buyout (MBO) of OpenBet completed, Chief Executive Officer Jordan Levin reaffirms his …

Brazil's Christ statue

OpenBet looks to Brazil gold rush as management buyout for Endeavor completed

OpenBet has completed its management buyout from holding group Endeavor just a few days after …