Slider Images

Slider Images

William Lövqvist: Parlaybay is going beyond gamification for sports betting

William Lövqvist: Parlaybay is going beyond gamification for sports betting

ParlayBay will fill a gap in the market by going ‘beyond basic gamification’ and delivering a ‘game designed’ sports betting product, the company’s Commercial Manager William Lövqvist told SBC News. Ahead of SBC Summit Barcelona, Lövqvist (pictured, below) spoke with Rasmus Sojmark – CEO of SBC – about the brand’s launch, creating an engaging experience for players and how ParlayBay plans …

Read More »

beBettor launches new ‘V-Check’ Financial Vulnerability Check in response to latest UKGC guidance

beBettor

In response to the UKGC’s latest Customer Interaction Consultation Update, the new beBettor ‘V-Check’ assesses customer’s Financial Vulnerability, enabling operators to identify potential risk earlier in the customer journey. To help operators stay ahead of changing affordability regulation, independent UK technology and data science company beBettor has developed a new check designed to take place earlier in operator workflows that …

Read More »

Innovation vs Growth: Taking a data-driven approach to delivering new solutions

In the first part of a mini-series by Gaming Innovation Group (GiG), Director Of Sales And Business Development Martin Collins (pictured) discusses the fine line between driving growth and excessive innovation, and how GiG is taking an iterative, data-driven approach to allow its customers to become accustomed to new solutions. Innovation is vital to the success of any product lead …

Read More »

bwise Media: Brazil the priority but new opportunities emerge

Building on a strong footprint in Brazil remains a key priority for global marketing agency bwise Media, but it also has eyes firmly set on emerging and ‘freshly’ regulated gambling markets across the world. bwise Media delivers igaming advertisers with highly targeted inventory on the most relevant sports platforms and social channels, but also owns a collection of its own …

Read More »

Trade like a tier 1: Why sportsbooks are switching to LSports’ STM

STM

Bookmakers switching to LSports‘ STM will never have to calculate their odds or margins, and never experience their most painful problem – downtime.  We spoke to Yoav Ziv, VP Sales and Business Development at LSports and LVision.io, to find out more about how the automated trading tool has eliminated ‘tedious’ actions associated with sportsbook management, giving bookmakers the most control …

Read More »

Ed Blonk: Sportradar IPO proves status as most innovative sports business

Cited as 2021’s most audacious public listing, yesterday Sportradar grabbed global business headlines as company Founder and CEO Carsten Koerl rang the opening bell of the Nasdaq Exchange with Michael Jordan. Speaking to SBC from 6 Times Square, Sportradar’s Chief Commercial Officer, Ed Blonk, discussed the company’s ambitions as a Nasdaq enterprise and how generated funds will be spent to …

Read More »

Maarja Pärt: Coingaming rebrand introduces the Yolo mindset

Yolo

Yolo Group CEO Maarja Pärt discusses why Coingaming has rebranded to Yolo Group, how the company structure fits the group’s strategic vision, and what it means to be a ‘Yoloer’. You’ve probably already seen the news this week that Coingaming is now the Yolo Group, following a rebrand designed to better reflect our business and vision. The time was right …

Read More »

Anton Kaszubowski: The US is becoming a big name game

The US market has become the golden goose of the global sports betting industry, presenting itself as the ‘land of opportunity’ for those looking to expand their international footprint.  Strategy expert Anton Kaszubowski – Founder and Managing Director at SBC Advisory Partners – takes a look at why the US market has become a ‘big name game’ and why mergers …

Read More »

Interest in William Hill retail divisions remains after 888 acquisition

As this morning 888 Holdings is declared the winning bidder of Caesar Entertainment’s auction of William Hill’s non-US assets – uncertainty remains as to the future of the heritage bookmaker’s retail unit and how it will reshape betting’s presence on the high-street.   The deal will enable 888 to quadruple its market share, becoming the third-largest group operator in the UK …

Read More »