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Martin Lycka – Responsibility is resilience during these testing times 

GVC Holdings Director of Regulatory Affairs Martin Lycka explains how 2020 events have handed the industry a crisis agenda that incumbents must accept and match with responsibility and good faith… The stakes have never been placed this high on operator conduct. ______________________ Sunday morning – end of winter. With the NHL and the NBA regular seasons entering their final quarter, …

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Ebbe Groes: How EveryMatrix has stepped up in support of clients

EveryMatrix

In an interview for SBC Magazine, we asked EveryMatrix CEO Ebbe Groes to explain how his company is supporting clients through the coronavirus outbreak and why CasinoEngine was the right platform for a fresh influx of virtual sports titles. However, he goes on to suggest that another emerging gambling vertical, esports, is better equipped to fill the sports void. SBC: …

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Betting on Sports Europe and EGR Operator Awards to align in October

Betting on Sports Europe EGR Operator Awards

Two of the gambling industry’s major information providers, EGR and SBC, have joined forces to provide a week of high quality industry events in London and take the pressure off a hectic gaming calendar in the second half of the year.  The annual schedule has been completely transformed by the COVID-19 pandemic, which is why EGR & SBC have agreed …

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Wiseodds: Tapping into the rise of social betting

The last few weeks has seen Wiseodds launch its poker-inspired platform which has already been integrated into the BetConstruct offering. The platform promises to allows punters to compete against one another in ‘poker-inspired rooms’ to predict the outcome of sporting events. SBC spoke to Lilit Nikoghosyan, Head of Operations at Wiseodds, to find out more about the company’s peer-to-peer product, …

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SBC Magazine Issue 8: International expansion and picking up the sporting slack

Magazine

A focus on international expansion and how we, as the betting and gaming industry, will get through COVID-19 are the key themes throughout Issue 8 of SBC Magazine. Now available to view HERE, it starts by tracking the journey of Giovanni Garrisi from a mathematician beating the pools to starting a 50/50 JV with Stanley Leisure, seizing an opportunity to …

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Seven key considerations when picking a real-time marketing automation platform

automation

Today’s online gaming market is ever-competitive, both for punters and for providers. This level of competition is the same for the onboarding of players, the implementation of retention measures and then maximising engagement throughout the player journey.   Marketing automation platforms more than play their part, as they give betting and gaming companies the chance to offer the most relevant, exciting …

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Russell Yershon: Fan engagement is vital during crisis times 

Betting endures its most challenging landscape as COVID-19 eliminates all live-sports markets. These circumstances have forced the sector to adapt during this uncertain climate causing companies to ramp-up its esports and virtual sports content, seeking to provide some form of live market engagement for customers.  Whilst diversifying product lines is a much needed measure, the coronavirus lockdown will test brand …

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Werner Becher – Sportradar goes big on Simulated Reality to re-energise betting market

Last week, Sportradar announced the launch of ‘Simulated Reality’, which offers clients a new sports betting category matching real-life sports engagements. Speaking exclusively to SBC, Werner Becher, Sportradar Managing Director for US Betting, outlined the journey to launch and tech capacity for Simulated Reality – a product arriving at the most critical time for the industry. ______________ SBC: Can you explain …

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Winning Post: When the going gets tough …

As COVID-19 continues to dominate global headlines, Regulus Partners kicks off the week by looking at how the gambling industry has stepped up to the plate in supporting its staff and global efforts in tackling the spread of the virus. Global: When the going gets tough – many gambling businesses step up to the plate It is said that a …

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140 Industry leaders join SBC Digital Summit speaker line-up

SBC Digital Summit speaker line-up

The SBC Digital Summit is to feature a line-up of 140 big names from the global betting and gaming sector, with speakers including Carsten Koerl (CEO & Founder, Sportradar), Jesper Svensson (CEO, Betsson Group) and Paris Smith (CEO, Pinnacle). Set to be the industry’s biggest ever online conference and exhibition, the SBC Digital Summit boasts a comprehensive agenda focused on …

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