SBC News Voice of the Sports Betting Industry
FUN88 has renewed its agreement with North London football club Tottenham Hotspur, as its official betting partner in Latin America and Asia.
On the 10th anniversary of the partnership, FUN88 will continue its work with Tottenham across a series of activations to engage with fans in both mature and emerging Latin American and Asian markets.
The collaboration will also leverage an increasing number of local channels and promotional activities, all focused on engaging and retaining audiences both pre-game and in-play.
Todd Kline, Chief Commercial Officer at Tottenham Hotspur, commented: “We are delighted to renew our partnership with FUN88, building on a 10-year relationship. We look forward to this next phase and working together to continue to engage our fans in Asia and Latin America.”
FUN88 will also renew its branding presence on LED perimeter boards inside the Tottenham Hotspur Stadium.
A FUN88 spokesperson added: “We are naturally thrilled to extend our relationship with Tottenham Hotspur. Indeed, we have seen our brand grow and develop in tandem with Tottenham Hotspur over the last ten years.”
“FUN88 is confident that this continued collaboration will help us to consolidate our position as one of the leading gaming and entertainment platforms in Asia. Our members will see much more in terms of Tottenham Hotspur team interaction and exclusive offerings, so keep an eye out for a range of forthcoming campaigns with the club!”
