SBC News Voice of the Sports Betting Industry
Aberdeen based DFS operator Premier Punt is on the verge of completing its crowdfunding campaign on Seedrs with 99% of its £200,000 successfully raised.
The company, which launched in 2013, is offering 6.67% equity for the funding with an overall valuation of £2.8m.
Premier Punt Founder John Gordon commented: “Crowd funding has been a fantastic experience. It really fits into our company ethos: Made for the Fans, by the Fans. We are now letting the fans own it too. We feel that Crowdfunding is a fantastic thing to do, and a successful round of public crowdfunding is another form of certification for the company.”
The past 12 months for DFS in the United Kingdom has been and has led to Oulala and Mondogoal moving away from the B2C element and focusing on strictly B2B activities. Other companies have left the space entirely, whilst the big two of DraftKings and FanDuel merged.
Gordon added: “So we find ourselves in a good position for 2017. We have the single game that FD and DK do not have, which is eloquently suited to our app, you can choose a line-up in seconds (as opposed to the FD and DK 11-a-side format).
“We will use the funds to move into overseas markets and make more proprietary gambling software. We are fortunate to have a digital marketing company invest in us so marketing is gratis for us!”
Premier Punt, which is the Official Fantasy Partner of Southampton FC, took home the ‘Highly Commended’ award in the SBC Awards category of Best Fantasy Sports Product last year and late last month it was announced that the company is in the process of adding a sportsbook element to both their site and app which should go live in February.
