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Author Archives: Sam Cooke

BtoBet – Sponsor Profile – #bofcon2017

OtherLevels #bofcon2017

BtoBet is sponsoring the fourth edition of the largest international football and betting trade conference at Chelsea FC’s Stamford Bridge. Kostandina Zafirovska is the Chief Executive at BtoBet. Ahead of the 3-5 May event, we spoke to Kostandina, about why football is such an attractive sport for betting and how the market is changing from a consumer perspective.  SBC: Why is football ... Read More »

Riccardo Mittiga – Sportito – The DFS Dilemma

Copyright: lightwise / 123RF Stock Photo

Italian DFS operator Sportito is focused on conquering the European market. The company believes there is a possibility for daily fantasy sports to take off throughout Europe, as it did in the States, and it has started its conquest by focusing on the UK market.  Sportio is the Official DFS Partner of both Fulham FC and Burnley FC. The company ... Read More »

Digitote – Sponsor Profile – #bofcon2017

OtherLevels #bofcon2017

Digitote is sponsoring Betting on Football 2017, the fourth edition of the largest international football and betting trade conference at Chelsea FC’s Stamford Bridge. Ahead of the 3-5 May event, we spoke to Gunter Boyks, the CEO of Digitote about why football is such an attractive sport for betting, new technology that will impact football betting and what he’s looking forward ... Read More »

BetonBrazil – Sponsor Profile – #bofcon2017

OtherLevels #bofcon2017

BetonBrazil is sponsoring Betting on Football 2017, the fourth edition of the largest international football and betting trade conference at Chelsea FC’s Stamford Bridge. Ahead of the 3-5 May event, we spoke to Stuart Tilly, the CEO of Argyll Entertainment, the company behind both BetonBrazil and Red Zone Sports. Tilly spoke to Team SBC about why they’re getting involved once more ... Read More »

Oulala – Sponsor Profile – #bofcon2017

OtherLevels #bofcon2017

SBC caught up with Valery Bollier of Oulala, a daily fantasy sports company sponsoring Betting on Football 2017 (3-5 May). We had a chat about why football matters to their business, why they’ve moved to sponsor Betting on Football this year and which parts of the Stamford Bridge conference agenda he is most looking forward to. SBC: Why is football important to your organisation? Valery: ... Read More »

Getting shirty in the Bundesliga – A tale of bookmakers and sponsorship

Copyright: gemenacom / 123RF Stock Photo

Last week’s news that the 16 German states have finally agreed on making some changes to the sports betting laws means that SBC’s Betting on Football conference on 3-5 May at Stamford Bridge is a perfect platform to discuss what the implications are for the market.  One of the sessions at Betting on Football is focusing on the development of the German industry ... Read More »

50/1 for Leicester City and Shakespeare to do the impossible

There was much ado about something after Leicester City earned their place in the Champions League Quarter Finals under new manager Craig Shakespeare. Following the draw earlier today the Premier League champions must now prepare for a showdown with Diego Simeone’s Atletico Madrid. The Spaniards have reached the final twice in the past four years, but have fallen at the ... Read More »

DSWV appeal to see change in German betting regulation

The German Betting Association (DSWV) has made an appeal to the government regarding the terms of the latest Gambling Treaty Amendment. This forms a part of the lengthy and ongoing battle to reform and better regulate sports betting in Germany. The amendment to the State Treaty provides the introduction of a quality approval system for sports betting providers. This followed ... Read More »

Pascal Lemesre – Smarkets – The fairest of them all…

Smarkets is looking to change the public’s perception of the gambling industry. From its home overlooking St Katharine Docks the company has enjoyed a fruitful few years. It recently placed 12th in Inc’s 5000 Europe of the continent’s fastest growing companies. Its focus is on a sleek and simplistic customer experience (which includes a flat 2% commission) and the way the ... Read More »

BetStars launches $1 million fantasy sports promotion

The BetStars Sports Jackpot is the latest by way of promotion from BetStars and it’s putting $1 million (£815,000) into it. Following the ‘Spin & Bet’ feature last year, it’s the latest attempt at trying something different from Amaya, the company behind BetStars, and this time it focuses on fantasy sports. The new game is described as: “A reimagined sports ... Read More »