London’s Hippodrome Casino has claimed the title of the first UK casino to integrate a cashless payment solution. The heritage casino, located in London’s Piccadilly Circus, will be able to offer patrons a fully cashless experience through the integration of OKTO wallet solution on the Hippodrome mobile app. OKTO is a developer of customised payment solutions for the gaming, entertainment, …
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David da Silva: “EasyOdds has a natural role to fulfil”
EasyOdds CEO David da Silva believes his firm has “a natural role to fulfil as an independent body sitting between consumers, operators and the UK Gambling Commission”. The comments were made during an interview with AffiliateINSIDER, when da Silva was probed on what kind of strategy the sports betting affiliate has implemented to deal with compliance and social responsibility. “To …
Read More »Bookies Corner – Local Elections 2018 – Labour tipped to capitalise on Tory turbulence
It’s difficult to remember a time when political turmoil was so commonplace. Neither party is exactly blossoming in the opinion polls, but it’s Labour that will be feeling most confident heading into Thursday’s local council elections, with many analysts suggesting the Tory Party could suffer its worst ever result in London. SBC News caught up with three political betting experts to …
Read More »Thomas McBride – MintBet: In depth industry knowledge
SBC News caught up with Thomas McBride, the Public Relations Officer for online casino and sportsbook brand MintBet, to find out what the firm can offer to an already saturated market; how its recently-launched affiliate programme is faring; and which horses are worth backing in this weekend’s Grand National. SBC: Hi Thomas, for those who are uninitiated, can you briefly …
Read More »Racing Post – Darren Mohan – Using customer interaction to constantly improve
Racing Post B2B has grown to become one of the world’s leading syndicated content providers, with an international customer portfolio spanning 25 different countries and multiple different languages. The business wing of the iconic British horse racing publisher has had a strong 2017 – topped off by winning Best Multi-Channel Supplier at the recent SBC Awards – and plans are …
Read More »Twitter better indication of success than Betfair odds, research suggests
Remarkable findings from a University of East Anglia study have found that Twitter posts offer a more accurate prediction of in-play football results, compared to online odds given by Betfair. Researchers from the University’s School of Economics analysed 13.8 million tweets during the 2013-14 English Premier League season and compared them with prices given by Betfair. They found that if …
Read More »bettingexpert seeks ‘Awesome’ start in Tipster Challenge finale
Jessica Bridge from Ladbrokes has signed up to become the last Tipster Challenge guest and the final obstacle to repeat success for OneBet’s Sarah Shannon. Part of the PR team at Ladbrokes, Bridge has made live or recorded broadcasts across every major UK television and radio platform, including BBC News, ITV, Channel 4, Sky News, Sky Sports News, CNN, CNBC, BBC …
Read More »Suwaan and so forth for long term Tipster Challenge leader
Tipster Challenge leader Sarah Shannon from OneBet retained a lead held since 15 June despite ‘Nap of the Day’ success for BetStars on Suwaan at Musselburgh. The 5/2 victory for Suwaan in the day’s final race was only enough to move Ian Marmion, Trading Director for BetStars, into a creditable seventh place. However, it was another difficult day for the resident …
Read More »BetStars expects leaderboard to ‘Take A Turn’ at Musselburgh
Ian Marmion, Trading Director at BetStars, is hoping that ‘Take A Turn’ is a good omen for his Tipster Challenge hopes at Musselburgh. Marmion, who failed to muster any points on his previous showing in late April, has also put forward early market leader Suwaan as his Nap of the Day in the 5:00. Meanwhile, bettingexpert’s Stephen Harris is hoping …
Read More »Seeking a high Rank: Grosvenor Sport takes Tipster Challenge
Grosvenor Sport, the sportsbook provided by Rank Group subsidiary Grosvenor Casinos, has signed up for today’s Tipster Challenge at Carlisle. Representing the company, which was recently confirmed as sponsor of this Saturday’s Celebration Mile at Goodwood Racecourse, is Head of Sport Steve Munns. Munns has provided tips for the eight-race meet, where he will be going up against competition regular …
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