Sportsbook

The latest sportsbook news for the gambling industry.

Racing Point F1 begins ‘New Era’ with SportPesa as lead sponsor

SBC News Racing Point F1 begins 'New Era' with SportPesa as lead sponsor

Seeking to amplify its European market profile, leading Kenyan bookmaker SportPesa announces that it has become the lead/title sponsor of the ‘Racing Point’ Formula 1 team. The move sees SportPesa, confirm early 2019 rumours that the bookmaker was seeking to become the first title-related betting sponsor of a F1 Team, following the sport’s governance lifting restrictions on betting sponsorships and …

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New integrated campaign sees Betfair ‘Play Smart’ with Euro giants

SBC News New integrated campaign sees Betfair 'Play Smart' with Euro giants

As the European football season enters its knockout stages, Betfair has announced the launch of its latest integrated marketing campaign ‘Play Smart’, developed by London creative advertising agency Leo Burnett. ‘Play Smart’, sees Betfair utilise its existing football partnerships with Arsenal, FC Barcelona and Juventus branding the online betting exchange as the ‘go-to-place for smart players’. The campaign, which will …

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ESSA strengthens senior team with Jon Russell appointment

SBC News ESSA strengthens senior team with Jon Russell appointment

International betting integrity body ESSA (Sports Betting Integrity) has strengthened its senior team through the appointment of Jon Russell as its new Chair. Russell joins ESSA with a wealth of experience, as he currently also holds the position of Global Head of Trading at Betway. Commenting on his new role, he stated: “I would like to thank the previous Chair, …

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Kristian Nylén – Strong 2018 sees Kambi maintain its upward trajectory

SBC News Kristian Nylén - Strong 2018 sees Kambi maintain its upward trajectory

Publishing its Q4 2018 trading statement, Stockholm-listed sports betting technology provider Kambi Group Plc has reported that 2018 was “the most successful year in its history” following the group’s expansion into further regulated markets supported with solid growth across its commercial pipeline. Kambi reported that its trading period ending in December 2018 was that of a ‘record’, with its year-on-year …

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Genius Sports strengthens football focus with Gonteri appointment

SBC News Genius Sports strengthens football focus with Gonteri appointment

Genius Sports has deepened its focus on football data, with the appointment of Daniele Gonteri as the firm’s new Head of Football. Gonteri joins from UEFA where he was responsible for driving the development and digital transformation of the 55 National Association Members. He brings over 15 years of experience to the role, having previously played a key role several vital projects including FAME, UEFA’s …

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Kindred maintains growth confidence after navigating new landscape complexities

kindred

Publishing its unaudited full-year 2018 results, Stockholm-listed online gambling firm Kindred Group Plc said it has increased confidence in its future prospects after overcoming new industry challenges and increased regulatory demands. Updating the market, Kindred closes 2018 trading reporting record levels of customer activity across its verticals, as Q4 2018 group revenues hit a further ‘all-time high’ of £250 million …

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Unibet SE launches 30/30 Fund with NHL Star Henrik Lundqvist

SBC News Unibet SE launches 30/30 Fund with NHL Star Henrik Lundqvist

Kindred Group’s flagship Unibet sportsbook brand has announced the launch of its ‘30/30 Fund’ aiming to improve all-around Swedish amateur sports development structures and athlete facilities. The 30/30 Fund is launched with Unibet announcing NHL New York Rangers goalkeeper Henrik Lundqvist as new ‘Brand Ambassador’ promoting Unibet sports, public and health initiatives. Seeking to raise public awareness of the 30/30 …

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GiG hits 2018 guidance despite difficult year-end landing

SBC News GiG hits 2018 guidance despite difficult year-end landing

Publishing its final trading statement as an Oslo Bors listed enterprise, Gaming Innovation Group (GiG) details that it has fulfilled on expectations set-out in its 2018 corporate guidance, despite facing a turbulent Q4 2018 closing period. Updating investors, GiG informs that during Q4 2018 trading the company would move to write-down four of its ‘in-house brands’ restructuring its B2C division. …

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STS secures European expansion through BetConstruct deal

STS - 20341995 - three-dimensional map of europe 3d

STS has become the first Polish bookmaker to extend its reach across Europe after securing a deal with software developer BetConstruct for both sports betting and gaming content. BetConstruct will provide its sportsbook product – as well as those for esports, live and RNG casino, virtual sports and statistics – to enable STS to expand into the UK, Germany, Norway, …

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Higher learning… BETDAQ launches ‘knowledge portal’ BETDAQpro.com

SBC News Higher learning... BETDAQ launches 'knowledge portal' BETDAQpro.com

GVC Holdings’ online betting exchange property BETDAQ has launched new portal BETDAQpro.com, seeking to better inform betting customers of all levels with a ‘professional trading outlook’. Integrated with the flagship BETDAQ exchange, the BETDAQpro.com portal has been designed to enhance traders’ experience through access to market insights, supported with BETDAQ free trading tools and video tutorials. The ‘knowledge portal’ has …

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