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Hill Dickinson Stadium, representing rumours of Everton and Fulham changing their front-of-shirt Premier League sponsors
BREAKING
Marketing
Time to read: 5 min
Everton & Fulham rumours shine light on UK’s shifting sponsorship dynamics
March 31, 2026
José Mourinho
BREAKING
Marketing
Time to read: 2 min
José Mourinho joins GR8 Tech as a brand ambassador
March 31, 2026
A rock and a hard place, representing the struggle faced by the horse racing industry
BREAKING
Features
Time to read: 7 min
Horse racing at breaking point as black market becomes increasingly enticing
March 31, 2026
Entain logo, representing Non-Executive Director Ricky Sandler leaving
BREAKING
Interviews
Time to read: 7 min
Ivan Gojić, Entain: World Cup will show how the bar has moved on bet builders
March 30, 2026
A race at Pontefract Racecourse
BREAKING
Retail
Time to read: 4 min
Does BoscaSports’ UK acquisition signal confidence for retail and racing betting?
March 27, 2026
Various sports, representing SBC News' Sponsor Spotlight
BREAKING
Features
Time to read: 5 min
Sponsor Spotlight: From football to baseball and lotteries to sportstech
March 27, 2026
BREAKING
UK
Time to read: 3 min
BHA elects Helen Bryce as legal counsel for UK racing 
March 27, 2026
Allwyn and Formula 1, which have extended their partnership
BREAKING
Marketing
Time to read: 3 min
Formula 1 extends partnership with Allwyn after gaining 1.8 billion TV views in 2025
March 26, 2026
Horse racing at Cheltenham racecourse, Gloucestershire
BREAKING
Horseracing
Time to read: 5 min
Government clashes with industry as UK racing levy confirmed at 10%
March 25, 2026
Brecon Beacons with Flag of Wales, the country moving to ban greyhound racing
BREAKING
Retail
Time to read: 3 min
Welsh bookie asks what’s next after greyhound prohibition
March 23, 2026
Silhouette of race horses at Cheltenham as Amelco reviews the Festival.
BREAKING
Features
Time to read: 6 min
Matt Parr, Amelco: A Cheltenham to remember
March 23, 2026
DFB-Pokal trophy, representing Sportradar's DFB deal
BREAKING
Football
Time to read: 3 min
Sportradar strengthens German ties by extending DFB partnership
March 20, 2026
AFCON fans
BREAKING
Sportsbook
Time to read: 3 min
AFCON final puts betting operators between a rock and a hard place
March 19, 2026
Eden Hazard, whose partnership with Stake is being investigated by the KSC
BREAKING
Marketing
Time to read: 3 min
KSC to investigate partnership between Eden Hazard and unlicensed Stake 
March 16, 2026
Swedish football, representing Genius Sports extending its deal with the SEF
BREAKING
Football
Time to read: 3 min
Genius partners with Swedish football ahead of blockbuster summer
March 13, 2026
A Professional Fighters League match
BREAKING
Sportsbook
Time to read: 3 min
Professional Fighters League launches real-time betting product
March 13, 2026
Cheltenham Racecourse, home of one of the biggest week's of the year for UK racing and betting
BREAKING
Horseracing
Time to read: 11 min
‘It’s time to draw a line’ - rebuilding the bridges between betting and racing
March 12, 2026
Eden Hazard, who has just partnered with Stake
BREAKING
Marketing
Time to read: 4 min
Eden Hazard snapped up by much-discussed Stake ahead of World Cup 2026
March 11, 2026
bet365 branding at Wetherby Racecourse, Yorkshire
BREAKING
Horseracing
Time to read: 8 min
Can Cheltenham remind us of the importance of the betting-racing relationship?
March 11, 2026
On-course bookmakers, representing UKGC warning them of suspicious activity ahead of Cheltenham Festival
BREAKING
Sportsbook
Time to read: 2 min
UKGC warns on-course bookmakers of suspicious activity at Cheltenham Festival
March 10, 2026
William Hill shop, representing the launch of its pre-made bet builder
BREAKING
Horseracing
Time to read: 3 min
Cheltenham Festival: William Hill launches unique bet builder product ahead of day one
March 10, 2026
Sky Sports Racing incorporates BetWright into broadcasts
BREAKING
Horseracing
Time to read: 3 min
BetWright gets on the racecourse with Sky Sports Racing
March 10, 2026
Cheltenham Festival: a crucial event for racing engagement?
BREAKING
Features
Time to read: 7 min
Bookies Corner Cheltenham Festival: the biggest week of the year for betting
March 10, 2026