Dominik Beier, former CEO of Interwetten Sports has joined Vienna-based sports marketing, events and consultancy e|motion Group as new Managing Director. Recognised as sports betting’s youngest CEO, last September Beier (29) resigned as ‘speaker of the board’ of Interwetten, having completed two-years leading the DACH-markets bookmaker. A change of sector sees Beier join e|motion, the sports marketing agency which recently …
Read More »Sport
BBIN extends reach to Europe through Atletico Madrid deal
BBIN has become the ‘Official iGaming Supplier Partner’ for Atletico Madrid in Asia, as part of a new agreement with the La Liga giants. The two parties will use their image to symbolise ‘that their passion and spirit is building a bridge between Europe and Asia’, according to a statement released by the software supplier. 10-time La Liga winners Atletico …
Read More »IMG Arena nets Ekstraklasa partnership extension
Sports betting service and content hub IMG Arena has added a multi-year extension to its live-streaming partnership with Poland’s premier football league, the Ekstraklasa. The global deal, which does not include Poland, will allow sports betting operators to benefit from a package of live footage from the league. Freddie Longe, Executive Vice President and Managing Director of IMG ARENA, said: …
Read More »European Tour & PGA form ‘strategic alliance’ to maximise pro-golf value
Professional golf is set for a transformative 2021, as the European Tour and US counterpart the PGA Tour form a ‘strategic alliance’ to maximise the commercial value and fan engagement. The alliance has been formed with the PGA acquiring a minority stake in the European Tour productions and media units, as the pro-golf Tours join forces to establish a new …
Read More »Betway nets #SGWeek2020 highest weekend coverage
Betway has hosted its most impactful and effective ‘Safer Gambling Week ‘(#SGWeek2020), driving the cross-industry initiative’s responsible gambling messages across its entire sponsorship portfolio. Working alongside its principal partners of West Ham United and racing’s All-Weather Championship, Betway ensured that #SGWeek2020 (19-25 November) secured its highest coverage amongst UK sports fans. On Sunday, #SGWeek2020 branding was displayed on West Ham …
Read More »Kindred Group aligns with Middlesbrough FC in community initiative
Kindred Group has donated its shirt sponsorship of Middlesbrough FC to the MFC Foundation as part of a new agreement with the Championship club to strengthen its links with community initiatives. The online gambling operator, which owns sports betting and casino brands 32Red and Unibet, is one of Boro’s principal partners. The two parties currently promote safer gambling practices through …
Read More »Sunday Times award ushers the ‘Doyle Era’ for racing
Champion jockey Hollie Doyle has won ‘The Sunday Times Sportswomen of the Year’ award, having been recognised as a pioneer on course to become the face of global horseracing. In her third year on the pro-racing circuit, Doyle (24) secured a record-breaking 135 wins from 900 races (15% strike rate), ranked as the fifth-best jockey by GB Racing – the …
Read More »Kyle McKinstry issued eight-year match-fixing ban by DRA
The Darts Regulation Authority (DRA) has banned Northern Ireland’s Kyle McKinstry for eight years for two match-fixing incidents and failing to produce his phone records to the governing body. McKinstry has been issued a six-and-a-half-year ban for match-fixing, on top of an additional 18-month suspension for failing to provide the DRA with an itemised phone bill. In August, the International …
Read More »Stats Perform agrees six-year WTA data deal with GVC Holdings
Stats Perform has backed up its landmark data deal with the WTA Tour by reaching a six-year agreement with GVC Holdings, soon to become Entain Plc. As part of the deal, it will provide a new and exclusive, official WTA tennis data service enabling in-play bets to be placed across GVC, whose sportsbook brands include bwin, Coral, Crystalbet, Eurobet, Ladbrokes, …
Read More »Liga MX appoints Genius Sports as data and integrity lead
Mexico’s football governing body, Liga MX, has signed a streaming and integrity deal with Genius Sports Group. The data and technology company will have exclusive rights to capture data from the English Premier League, Serie A, the Argentine Football Association and Dimayor Colombia, then distribute it to licensed US sportsbooks as part of the deal. The newly-formed partnership will also further engage …
Read More »