Horseracing

Pferdewetten.de AG, German horse racing’s dedicated racebook, has secured new investor capital to bolster its business transformation programme.  The capital is required for Pferdewetten.de (Horsebets.de) to launch a new retail subsidiary to support its online platform upgrade and to further expand its Sportwetten.de (Sportsbets.de) subsidiary. Publishing an H1 interim update, Pferdewetten.de disclosed that existing shareholders had generated €5.1m in working …

Australian sports betting solutions supplier BetMakers has detailed a successful close to its 2022 financial year trading, as group revenue grew 370% year-on-year.  The firm, listed on the ASX stock exchange, achieved revenue of $91.6m for the full year, finishing June with a cash balance of AUS$87.6m and Q4 revenue ‘in excess’ of $100m. Additionally, in the final quarter BetMakers …

William Hill has been named official betting partner of the Racing League for the second year in a row, sponsoring the 2022 edition of the tournament.  Launched last July, the Racing League is the first horse racing event in the UK to follow a league format, featuring teams of horses, jockeys and trainers representing seven regions of Great Britain and …

EngageCraft has launched a digital fan engagement campaign using its EngageCraft Touch platform in a partnership with Racecourse Media Group (RMG). The firm will work with RMG to deliver a portfolio of gamification widgets, which can be adapted and optimised via the self-serve EngageCraft Touch platform at race meetings and for multiple racing partners throughout the year. The companies have …

HBA Media has renewed its distribution rights to the Breeders’ Cup World Championships on a multi-year basis.  Covering the 2022, 2023 and 2024 events, the renewal of HBA’s contract with the fixture marks the 10th year of the partnership and covers exclusive linear and digital distribution. The upcoming 2022 edition of the tournament will take place from 4-5 November at …

The British Horseracing Authority (BHA) has issued an extreme weather warning, as UK racing stakeholders manage a record heatwave across venues, stables and racetracks.  The warning follows the Met Office issuing a ‘red extreme heat warning’, due to areas of the country reaching a record 39-40C during this week. On Monday, the BHA reported that the racetracks of Beverley, Windsor, …

The Hong Kong Jockey Club (HKJC) has detailed progress on its ‘important strategy’ of boosting the global visibility of the region’s racing scene, Issuing an update on seasonal developments, the Hong Kong racing authority outlined turnover for the 2021/22 season increasing by 3% year-on-year to HK$140bn, with local race turnover standing at HK$129.9bn.  In the case of the latter, this …

XB Net has signed a distribution agreement with Betindiaraces.com, covering Australian and US horse racing content for the Indian market.  The company will distribute live pictures and pool wagering services from Australian and North American racetracks to Beetindiaraces – powered by Sportswin Software – through the deal, which was licensed via the Royal Calcutta Turf Club.  Australian racing covered by …

Racing and Sports (RAS) has secured a five-year extension to its contract with Entain, as it continues to provide racing content to the firm’s Australian businesses.  The deal will see the FTSE100-listed global betting and gaming group utilise RAS’ throughout racing content across its Ladbrokes, Neds, Betstar and Bookmaker brands Australia.  This will include coverage from ‘major racing jurisdictions’ and …

LiveScore Group has announced that it will utilise Spotlight Sports content and media services to optimise its flagship LiveScore portal and Virgin Bet sportsbook.   Agreeing on a multi-year partnership, LiveScore will benefit from new data provisions including the integration of Superfeed – the betting market’s most comprehensive data feed covering all international racing fixtures. Superfeed will allow the LiveScore affiliate …