Horseracing

Kindred has made a commitment to support Great British Racing’s (GBR)‘Racing is Everyone’s Sport’ inclusivity campaign, in a strengthening of its CSR initiatives. The international Nasdaq Stockholm-registered gambling group’s Unibet sports betting operator served as the sponsor of the Unibet Becher Chase Day at Liverpool’s Aintree Stadium on Saturday. In doing so, Unibet encouraged jockeys participating in the race to …

Entain has extended its horse racing streaming tripartite partnership with SIS (Sports Information Services) and the Racecourse Media Group (RMG) until 2026. The contract renewal has seen the FTSE100 gambling group secure media feeds from 35 British racecourses for its Ladbrokes and Coral retail holdings. RMG extended its own contracts with the 35 racetracks in question earlier this year under …

Racing Post, part of Spotlight Sports Group, has announced a new agreement with Cheltenham racecourse to sponsor the December Gold Cup. The Grade 3 handicap chase, one of the highlights of the international meeting, will be staged as the Racing Post Gold Cup on Saturday 11 December. It will be broadcast via the Spotlight Sports Group-owned racing news outlet’s app …

Flutter Entertainment and Racecourse Media Group (RMG) have confirmed the signing of a long-term partnership, lasting until 2028, focusing around streaming rights and marketing. The deal will see Flutter Entertainment leverage RMG’s horse racing streams to supply more content to its customers across its online and retail Paddy Power, Betfair and Sky Bet verticals. Meanwhile, RMG will look to utilise …

Racecourse Media Group (RMG) and Timeline Television will lead the international production and distribution of media rights for Bahrain’s Sakhir Racecourse for its 2021/2022 season. The British racing media incumbents were selected by the Rashid Equestrian & Horseracing Club following a competitive tender. The partnership will see RMG work alongside Timeline’s production and broadcast facilities unit to develop a ‘one-hour …

The Tote has signed an agreement with Britbet, enabling the company to offer the Tote Guarantee across the sports betting operator’s 55 racecourse partners. As a result of the partnership, the Tote Guarantee will be made available on-course at Britbet-affiliated racetracks for a trial period of three months until January 2022. However, the partners are ‘hopeful that a positive response …

The Racing Post and Leopardstown have announced an extension to their partnership, with the outlet providing title sponsorship and race sponsorship of day one of the racecourse’s Christmas Festival. Under the terms of the four-year agreement, day one of the festival will continue to be called Racing Post Day, whilst the feature race of the day will be billed as …

Sports betting technology company OpenBet enjoyed a strong performance at this year’s Melbourne Cup, processing an average of 65,000 vets per minute on its platform. Describing its scalable platform technology as ‘pivotal’ in handling the betting activity ahead of the race, one of the most popular horse racing fixtures in the Australian sport, OpenBet provided its services to notable operators …

SIS (Sports Information Services) has moved to strengthen its position in the African betting market, partnering with sportsbook operator Marshalls World of Sport to launch its South African 24/7 Live Betting Channel. Going live across Marshalls’ retail and online verticals, the new product has been tailored specifically for the South African market and features live streams, pictures, data, commentary, on …

PA Betting Services has partnered with Chilean pre-race content, tipping, stats and breeding information provider ElTurf, in a bid to expand its reach in Latin America. The exclusive collaboration will see the new partners work to combine their respective specialities to provide pre-race content ‘at comparable levels to those seen from both North America and the UK’ to Latin American …